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The Heart Truth Campaign Events
The Heart Truth Campaign Events

Chances are you've been hearing a lot of information lately on women and heart disease. That's because The Heart Truth® campaign is working with partners to spread the word that heart disease is a major health concern for women. Learn more about number of special events and programs that have continue to focus attention on this important issue.

Downloadable photos and graphics for use in news stories or articles related to The Heart Truth campaign are available in the Image Library or by contacting media@hearttruth.org.


Fashion Week: The Red Dress Collection Fashion Show

A close up image of Laila Ali in a red dress walking down the fashion runway.

The Heart Truth hosts its annual Red Dress Collection Fashion Show during New York's Fashion Week each February to warn women of their #1 killer—heart disease. The Red Dress® builds awareness that women are at risk for heart disease and motivates them to take action to reduce their risk. This February, The Heart Truth celebrated a decade of inspiring women to protect their hearts during American Heart Month.


First Ladies Red Dress Collection

4 mannequins wearing First Ladies' red dresses and red suits on display.

This unique display, which originally debuted at the John F. Kennedy Center in 2005, features red gowns and suits worn by America's First Ladies, as well as designer red dresses to raise awareness of the #1 killer of women—heart disease. Previous displays also include the Ronald Reagan Presidential Library and Museum in Simi Valley, California, the National First Ladies Library in Canton, Ohio, and the George H. W. Bush Presidential Library and Museum in College Station, Texas. First Ladies Red Dress Collection

National Wear Red Day®

Women of different ethnicities in red dresses and red suits, sitting and standing.

National Wear Red Day supports the Red Dress as the national symbol for women and heart disease awareness. On the first Friday in February each year, women and men across the country can unite in the national movement to give women a personal and urgent wakeup call about their risk of heart disease. National Wear Red Day



The Heart Truth Road Show

Several mannequins are wearing formal red dresses on display with name tags to identify which celebrity wore each outfit and which designer created each dress.

The National Heart, Lung, and Blood Institute (NHLBI), together with the Office on Women's Health, HHS, and other partners, created The Heart Truth Road Show to bring health education and heart disease risk factor screenings to populations in U.S. cities at high risk for heart disease, the #1 killer of Americans. Learn more about the Road Show, including the many cities it has visited. Road Show

Last Updated: February 29, 2012

® The Heart Truth, its logo, The Red Dress, and Heart Disease Doesn't Care What You Wear—It's the #1 Killer of Women are registered trademarks of HHS.
® National Wear Red Day is a registered trademark of HHS and AHA.

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