Federal Trade Commission
Protecting America's Consumers
Comment Period for Endorsement Guides Review Extended 90 Days; Commission Approves Final Consent Order in Matter of Zango, Inc.
Commission approval of Federal Register notice: The Commission has approved the publication of a Federal Register notice regarding the regulatory review of the Guides Concerning the Use of Endorsements and Testimonials in Advertising (Endorsement Guides). As detailed in the notice, earlier this year the FTC announced it was seeking public comments on the Endorsement Guides, with the comment period scheduled to expire on March 19, 2007. Having received a request for an extension of the Commission period from an interested party, the Commission has extended the comment period for 90 days, until June 18, 2007.
The Commission vote authorizing the publication of the notice in the Federal Register was 5-0. (File No. P034520; staff contact is Shira D. Modell, Bureau of Consumer Protection, 202-326-3116; see press release dated January 16, 2007.)
Commission approval of final consent order: Following a public comment period, the Commission has approved the issuance of a final consent order in the matter concerning Zango, Inc., f/k/a 180solutions, Inc., Keith Smith, and Daniel Todd, along with the transmittal of letters to the commenters of record. The Commission vote to approve the final order was 5-0. (FTC File No. 052-3130; the staff contact is David K. Koehler, Bureau of Consumer Protection, 202-326-3627; see press release dated November 3, 2006.)
Copies of the documents mentioned in this release are available from the FTC’s Web site at http://www.ftc.gov and from the FTC’s Consumer Response Center, Room 130, 600 Pennsylvania Avenue, N.W., Washington, DC 20580. Call toll-free: 1-877-FTC-HELP.
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