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Get the Facts

 

Direct Mail is a powerful tool for bringing in business. But don't
take our word for it. Find proof in the research, ROI stats,
and success stories right here.


Benefits of Direct Mail

It's targeted.

Direct mail can focus on specific people who are likely to respond to your offer.


Read more benefits about Direct Mail.
Image of a map with several targeted areas in red circles with a pile of magazines in front of it

Get the Facts

 

Direct Mail is a powerful tool for bringing in business. But don't
take our word for it. Find proof in the research, ROI stats,
and success stories right here.


Benefits of Direct Mail

It's personal.

When customers feel you understand their needs, they're more likely to respond.


Read more benefits about Direct Mail.
Image of a dog holding a leash in its mouth in front of poochie playhouse flyers.

Get the Facts

 

Direct Mail is a powerful tool for bringing in business. But don't
take our word for it. Find proof in the research, ROI stats,
and success stories right here.


Benefits of Direct Mail

It's flexible.

Choose from a wide variety of inexpensive,
easy formats to create your direct mail campaign.


Read more benefits about Direct Mail.
Image of cupcakes sitting in front of cupcake themed direct mail products including a postcard and several flyers.
  • JANUARY 30, 2012

    Outside the Box: Direct Mail Continues to Prove its Worth

    As our annual Household Diary studies have shown us, people really do love getting mail, which means mail still has a vital role to play in getting your brand's message into the hands of your customer.

    Continue reading ›
    Image of girl in a box of shipping foam
  • JANUARY 23, 2012

    Add a Personal Touch to Your Direct Mail Campaign

    Marketers are figuring out that in many cases, personalizing their direct mail pieces can result in greater response rates and increased sales.

    Continue reading ›
    Image of girl holding a personalized letter
  • JANUARY 17, 2012

    Managing Just Fine

    More than ever, mailing list publishers are turning to technological advancements in gathering information to stay relevant to data-obsessed marketing clients.

    Continue reading ›
    Image of balloons on the ground
  • JANUARY 9, 2012

    Hit the Target with Every Door Direct Mail

    From gourmet pizzerias to local financial offices, small businesses are praising the new Every Door Direct Mail® program from the U.S. Postal Service®.

    Continue reading ›
    Reach Every Mailing Address. Image of green Every Door Direct Mail street sign.
  • DECEMBER 1, 2011

    DIY Direct Mail

    The Postcard Services App is a cost-effective solution for businesses that transforms select accounting software into an easy to use generator of direct mail postcard campaigns.

    Continue reading ›
    Image of a mailbox in a desktop computer screen

Recent Stories

  • A New Reality

    Augmented reality looms as the next big thing for direct mail.

    Full story ›

  • Direct the Marketing Focus at Women

    Smart brands integrate female-friendly direct mail as part of their overall marketing outreach.

    Full story ›

  • POV: One Question, Three Experts on Well-Targeted Direct Mail

    Three experts answer the question: "How has well-targeted mail worked best for you?"

    Full story ›

  • Outside the Box: Direct Mail Continues to Prove its Worth

    As our annual Household Diary studies have shown us, people really do love getting mail...

    Full story ›

  • Everything You Ever Wanted to Know About 2-D Barcodes

    There are five important questions businesses should ask themselves...

    Full story › on Blending Web with Direct Mail...

  • From the Mouths of Babes

    A few Millennials were asked their thoughts on contemporary marketing.

    Full story ›