AAE Offers First-Ever Practice Marketing WebinarsMastering Your Marketing is an exclusive, members-only interactive webinar series to help you build your practice through increased referrals. Join the AAE and Ketchum, PRWEEK’s 2012 PR Agency of the Year, and discover proven methods for developing your practice marketing. Experts will take you step-by-step using the AAE’s Professional Outreach Toolkit to assess, evaluate, develop and execute marketing programs aimed at building relationships with general dentists and increasing referrals.
AAE Releases Updated Glossary of Endodontic Terms
The AAE is pleased to announce that the revised 2012 edition of the AAE Glossary of Endodontic Terms is now available free to members in a Web-based, downloadable, searchable e-book format. Members who want a hard copy can print the e-book on any printer. It will print as an 8 1/2" x 11" document that can be placed in your own binder. The revised Glossary was developed by an AAE Special Committee composed of full-time educators. In determining terms to add, delete or revise in the 2012 edition, the Committee consulted a number of sources, including (but not limited to) JOE articles, Pathways of the Pulp, Art of Endodontics, Stedman’s medical dictionary, the NCIL Pub Med, as well as suggestions provided by AAE members. Access the e-book here.