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The Heart Truth - Campaign Materials
Campaign Materials

Online Toolkit

The Heart Truth Online Toolkit
Our Online Toolkit contains all of the information, ideas, and materials you will need to plan your own Heart Truth event.

Make a difference in women's lives by spreading The Heart Truth® in your community. The campaign materials are easy to use in a wide variety of settings, whether you represent a health care facility, business, non-profit organization, government agency, or community group. In fact, anyone who wants to make a difference in women's lives can help spread The Heart Truth.

Also, be sure to check out The Heart Truth for Women: A Speaker's Kit, which has an easy-to-use speaker's guide and video—everything you need to make a compelling presentation to your community group. Act now to protect your heart health—and help others protect theirs.

Airport Dioramas

The Heart Truth's Red Dress Collection and First Ladies Collection airport dioramas can be found in airports across the country.

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Brochure

The Heart Truth for Women Brochure

The campaign brochure features women telling their own stories about heart disease and provides information about risk factors and a checklist of key questions to ask your doctor.

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Heart Healthy Eating

Keep the Beat Cookbooks

What's good for your heart is great for your taste buds. As the recipes in this special collection will show, you don't have to lose flavor to gain health.

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DVD

The Heart Truth DVD

This DVD contains a compilation of The Heart Truth's most popular video and broadcast segments, allowing you to feature The Heart Truth and the Red Dress during your outreach events. Segments include: The Heart Truth TV PSAs, The Heart Truth for Women Video, The Heart Truth featuring Mrs. Laura Bush, The Heart Truth's Red Dress Collection 2004 Fashion Show, The Heart Truth's Red Dress Collection 2005 Fashion Show, and Red Dress Collection 2005 Heart Health Introduction Video, Red Dress Collection 2006 Heart Health Introduction Video, The Heart Truth's Red Dress Collection 2006 Fashion Show, Red Dress Collection 2007 Heart Health Introduction Video, and The Heart Truth's Red Dress Collection 2007 Fashion Show. All segments are closed captioned for the hearing impaired.

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Fact Sheets

These easy-to-read fact sheets give essential information women need to find out their risk of heart disease and take action to reduce it. Read them for your own information, or order multiple copies to share with women in your community and workplace.

The Heart Truth: Campaign Overview

Provides an overview of The Heart Truth campaign and its Red Dress Project, including campaign messages, components, and partner information.

The Heart Truth Partners

Provides information and listing of community, government, and nonprofit partners of The Heart Truth.

The Heart Truth for African American Women: An Action Plan

Provides The Heart Truth facts and figures specific to African American women.

The Heart Truth for Latinas: An Action Plan

Provides The Heart Truth facts and figures specific to Latinas.

The Heart Truth for Women: An Action Plan

Gives women the information they need to talk with their doctor about their risk of heart disease and provides an action plan.

The Heart Truth for Women: If You Have Heart Disease

Explains what heart disease is, reviews screening tests, describes treatment options, lists heart attack warning signs and gives you the key steps for developing your own plan.

When Delicious Meets Nutritious: Recipes for Heart Health

Features 10 mouth-watering recipes and lists practical tips and substitutions for creating heart healthy versions of your favorite recipes.

The NHLBI's Health Topics Web site

A Web-based resource that provides information about women's heart disease—its risk factors, signs and symptoms, diagnosis, treatment, and prevention, as well as a discussion on living with the disease.

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Handbook

The Healthy Heart Handbook for Women

The 122-page, full-color, 20th anniversary edition of The Healthy Heart Handbook for Women provides the most recent information on women's heart disease and practical suggestions for reducing your own risk.

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Infographics

Questions To Ask Your Doctor/What's Your Risk?

A list of questions to ask your doctor and a quiz to find out your risk of heart attack.

Heart Disease Risk Factors

Six infographics explain key modifiable risk factors and steps women can take to protect their heart health.

Leading Causes of Death for American Women (2008)

A graph illustrating the five leading causes of death among American women.

Heart Disease Risk Factor "Mulitplier Effect" in Midlife Women

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Poster

Real Women Wear Red Poster

Features real women who have heart disease and conveys the message that "Heart Disease Doesn't Care What You Wear—It's the #1 Killer of Women.®"

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Print PSAs

Print PSAs featuring various images of the Red Dress that can be used in magazines, newsletters, and newspapers. Downloadable photos and graphics, including the print PSAs, are available in the Image Library.

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Red Dress Pin

The Red Dress® Pin

As the national symbol for women and heart disease awareness, the Red Dress Pin serves as a red alert for women.
  • Ordering Information (Available from WomenHeart: The National Coalition for Women with Heart Disease, a partner of The Heart Truth.)

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Speaker's Kit

The Heart Truth for Women: A Speaker's Kit

The Heart Truth for Women: A Speaker's Kit is easy to use and supplies all you need to hold a one-hour session on heart disease—instructions, handouts, responses to likely questions, and a compelling video, which features women telling their own stories about how heart disease changed their lives.

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The Heart Truth for Women: A Speaker's Kit (Spanish)

The Heart Truth for Women: A Speaker's Kit (Spanish) is a tool that is easy to use and supplies all you need to hold a one-hour Spanish language session on heart disease including; new statistics, design and imagery, as well as instructions, overheads, handouts, responses to likely questions, and a compelling video, which features women telling their own stories about heart disease and how to take action to help prevent it.

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The Heart Truth Videos

The Heart Truth Videos are short films that spotlight heart attack warning symptoms, heart attack risk factors, and the NHLBI's The Heart Truth campaign.

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Wallet Card

The Heart Truth Wallet Card

A compact patient information card containing tips for heart health, heart disease risk factors, and numbers all women should know to fight heart disease. It also includes space for recording personal results from blood pressure, blood cholesterol, and blood glucose screenings, as well as a listing of the NHLBI guidelines for healthy numbers. This card makes a terrific give-away resource for health fairs, information centers, and health care providers.

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Last Updated: September 6, 2012

® The Heart Truth, its logo, The Red Dress, and Heart Disease Doesn't Care What You Wear—It's the #1 Killer of Women are registered trademarks of HHS.
® National Wear Red Day is a registered trademark of HHS and AHA.

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