Corporate Partners
Diet Coke® continues to support The Heart Truth® through a variety of awareness-building activities including retail programs across the country and online advertising, partnerships and visibility on more than 6 billion packages of Diet Coke featuring The Heart Truth logo. This past February, Diet Coke asked its fans and followers to help raise awareness and funding for women's heart health programs. Funds raised went to the Foundation for the National Institutes of Health (FNIH) in support of The Heart Truth and women's heart health education and research. For the fifth consecutive year, Diet Coke was the presenting sponsor of The Heart Truth's Red Dress Collection Fashion Show. The Diet Coke heart health ambassador, Minka Kelly, walked in the Red Dress Collection 2012 Fashion Show to raise awareness of the issue. For more information on how to participate in the campaign, visit www.dietcoke.com/hearttruth. |
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Essence, the preeminent lifestyle magazine for today's African American woman, shares The Heart Truth with its circulation of more than one million readers. Essence features heart health tips, interviews with Heart Truth spokes-doctors, and relevant campaign information. To learn more about Essence, visit www.essence.com. |
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Eyebobs specializes in creating unique eyewear for those who demand distinctive, high quality glasses, and is committed to raising awareness about the #1 killer of women. Eyebobs launched a new line of eyewear promoting The Heart Truth and the importance of taking action against one's risk factors for heart disease. These glasses are designed to be irreverent and slightly jaded with color, style, and heart health in mind. In addition, Eyebobs is donating a portion of the proceeds from sales of this new Heart Truth inspired line to the Foundation for the National Institutes of Health (FNIH) to help raise awareness of women and heart disease. To learn more about Eyebobs, visit www.eyebobs.com. |
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Glamour launched its support of The Heart Truth campaign and its Red Dress symbol with a 15-page health story featuring Shania Twain, in a red dress, on the October 2003 magazine cover. The article included an exclusive interview with Mrs. Laura Bush about her crusade to educate women about their #1 health threat, and a centerfold foldout of 24 celebrities wearing red dresses. Following this debut, Glamour has issued annual February heart health features. To learn more about Glamour, visit www.glamour.com. |
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Graham Beauty is the leading provider of sundry products for salon, spa, nail, and barber professionals and is an active partner of The Heart Truth. To help raise awareness that heart disease is the #1 killer of women, Graham Beauty launched a special Red Dress table paper design for use in medical offices and salons across the country. Featuring the Red Dress symbol, the products serve as a reminder for women to learn about their risk factors for heart disease and to take action against them. To learn more about Graham Beauty, visit www.grahambeauty.com. |
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Graham Medical designs innovative, single-use medical products for patients and medical professionals. A partner of The Heart Truth, Graham Medical designed a Heart Truth inspired exam gown featuring the Red Dress and distributed Red Dress Pins to its sales force to help spread campaign messages and raise awareness about heart disease and its risk factors. To learn more about Graham Medical, visit www.grahammedical.com. |
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Hamilton Beach®, one of the country's leading distributors of small kitchen appliances, is a proud partner of The Heart Truth campaign. Hamilton Beach would like women to take charge of their health, learn the risk factors of heart disease, and make healthy eating a priority "because after all, Healthy Hearts Start in the Kitchen™!" Dedicated to helping women take control of their risk factors for heart disease, Hamilton Beach launched a new series of red kitchen appliances featuring The Heart Truth logo on select packaging. There are also a variety of free heart healthy recipes available on the company's Web site. To learn more about Hamilton Beach, visit www.hamiltonbeach.com. |
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Jimmy Beans Wool®, a leading online retailer of yarn and fabric that offers knitters, crocheters and sewers worldwide a comprehensive selection of the finest yarns and fabrics, is partnering with The Heart Truth. They have created a high-profile campaign, Stitch Red, to draw attention to heart disease and are enlisting the help of yarn retailers and manufacturers throughout the industry in this effort. As part of the campaign, Jimmy Beans Wool produced Knit Red, a high-profile knitting book which features 30 celebrity designers sharing patterns and personal stories. Part of proceeds from the sale of Knit Red and other activities will benefit the FNIH in support of The Heart Truth. For more information, visit www.stitchred.com. |
Last Updated: February 29, 2012