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The Dartmouth College Collection of Television Commercials: Entries by Product Name (A - J)Jump to: A | B | C | D | E | F | G | H | I | J | Entries K-Z
A
ALCOA ALUMINUM COOKWARE / ALUMINUM COMPANY OF AMERICA
Alcoa aluminum FAB 7575
sd., b&w, 48 ft., 80 sec.
Product type: Cookware.
RLP 60673. AT-238. Robert Lawrence Productions. On reel with
other commercials.
AQUAMARINE EAU DE TOILETTE / REVLON, INC.
Aquamarine FBC 5923
sd., col., 36 ft., 60 sec.
Product type: Perfumes.
Color faded.
Copy 2: FBC 5923. Color faded.
B
BAKER'S CHOCOLATE / GENERAL FOODS
Omnibus FBC 5915
sd., b&w, 36 ft., 60 sec.
Product type: Chocolate.
In Spanish. RLP 60735. GF-INT-D. 4-SPAN. Robert Lawrence
Productions. Same commercial as Swans Down flour--"Omnibus" and
Calumet baking powder--"Omnibus."
BAND-AID PLASTIC STRIPS / JOHNSON & JOHNSON
Superstick--egg FAB 7583
sd., b&w, 36 ft., 60 sec.
Product type: Adhesive bandages.
31287. 1040. Robert Lawrence Productions. On reel with other
Johnson & Johnson commercials.
Superstick--egg (short version) FAB 7583
sd., b&w, 12 ft., 20 sec.
Product type: Adhesive bandages.
31287. 1041R. Robert Lawrence Productions. On reel with other
Johnson & Johnson commercials.
Trumpet FAB 7583
sd., b&w, 36 ft., 60 sec.
Product type: Adhesive bandages.
Animated and live action. 31245. 1035. Robert Lawrence
Productions. On reel with other Johnson & Johnson commercials.
BAND-AID STARS 'N STRIPS / JOHNSON & JOHNSON
Clown FAB 7583
sd., b&w, 41 ft., 68 sec.
Product type: Adhesive bandages.
Supplied title.
RLP #61803. #1082. Robert Lawrence Productions. On reel with
other Johnson & Johnson commercials.
C
CALUMET BAKING POWDER / GENERAL FOODS
Omnibus FBC 5915
sd., b&w, 36 ft., 60 sec.
Product type: Baking powder.
In Spanish. RLP 60735. GF-INT-D. 4-SPAN. Robert Lawrence
Productions. Same commercial as Baker's chocolate--"Omnibus" and
Swans Down flour--"Omnibus."
COUNTRY CLUB MALT LIQUOR / PEARL BREWING COMPANY
Gardner FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Features Reginald Gardner. Goetz 6-10-60. G100-60. On film can:
Goetz Beer Company.
D
DELSEY BATHROOM TISSUES / KIMBERLY-CLARK CORPORATION
Baby FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
RLP #92307. KIM-FCB 103642. Robert Lawrence Productions. On reel
with other commercials.
Bubble bath FAB 7575
sd., b&w, 18 ft., 30 sec.
Product type: Toilet paper.
RLP 62324. KIM-FCB-106216. Robert Lawrence Productions. On reel
with other commercials.
Curiosity FAB 7575
sd., b&w, 18 ft., 30 sec.
Product type: Toilet paper.
On reel with other commercials.
Family shopper FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
RLP 82062. #102960R1. Robert Lawrence Productions. On reel with
other commercials.
Friend FAB 7575
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
RLP 60578. KIM-FCB 106280. Richard Lawrence Productions. On reel
with other commercials.
Man of house FAB 7575
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
On reel with other commercials.
Mother/daughter FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
RLP #92307. KIM-FCB 103653. Robert Lawrence Productions. On reel
with other commercials.
Rabbits FBC 5926
sd., b&w, 12 ft., 20 sec.
Product type: Toilet paper.
Animated. RLP 61807. 2-20. Robert Lawrence Productions.
Survey FAB 7575
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
On reel with other commercials.
Tea party FAB 7575
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
Supplied title.
On reel with other commercials.
Toddler FAB 7575
sd., b&w, 18 ft., 30 sec.
Product type: Toilet paper.
RLP 61134. KIM-FBC 105479. Robert Lawrence Productions. On reel
with other commercials.
Young couple FAB 7575
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
RL 61134. KIM-FCB 105424. Robert Lawrence Productions. On reel
with other commercials.
DENTYNE GUM / AMERICAN CHICLE
Chew chew FAB 7574
sd., b&w, 9 ft., 15 sec.
Product type: Chewing gum.
RLP 61062. DY-70. Robert Lawrence Productions. On reel with other
commercials.
DOESKIN FACIAL TISSUES / DOESKIN PRODUCTS, INC.
Laboratory tests prove FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Facial tissues.
Supplied title.
RLP 82082. HD-60. Robert Lawrence Productions. On reel with other
commercials.
DOMINO SUGAR / AMERICAN SUGAR REFINING COMPANY
Girl with scales FAB 7574
sd., b&w, 5 ft., 8 sec.
Product type: Sugar.
Supplied title.
Animated. RLP 71868. 21457. Robert Lawrence Productions. On reel
with other commercials.
DOW BEER / DOW BREWERY COMPANY, LTD.
Indians (French version) FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated. In French. Canadian version. Continuing character "Les
aventures de Esky." RLP 82078. G-4AF. Robert Lawrence
Productions.
Polar parade FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated. In French. Canadian French version. Continuing
character "Les aventures de Esky." G-1A-1AF. Robert Lawrence
Productions. On reel with other commercials.
Refrigerator FAB 7584
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated. Continuing character "The adventures of Esky." Rev. tag
ending. RLP 82078. Canadian version. G-3A. Robert Lawrence
Productions. On reel with other commercials.
Copy 2: FAB 7584. On reel with other commercials. Immediately follows copy 1.
Seal FAB 7574
sd., b&w, 30 ft., 50 sec.
Product type: Beers.
Animated. Canadian version, rev. tag ending. Continuing character
"The adventures of Esky." RLP 82078. G-5A. Robert Lawrence
Productions. On reel with other commercials.
DOWNY FABRIC SOFTENER / PROCTER & GAMBLE
Knowing mother FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Fabric softeners.
Canadian. RLP 62220. #166-9-60. Robert Lawrence Productions. On
reel with other commercials.
Wilsons, The FAB 7584
sd., b&w, 36 ft., 60 sec.
Product type: Fabric softeners.
RLP 62220. #166-8-60. Canada. Robert Lawrence Productions. On
reel with other commercials.
DRANO / DRACKETT
Germs' eye view FBC 5927
sd., b&w, 12 ft., 20 sec.
Product type: Drain cleaners.
Animated and live action. RLP 92433. C59-109-20. Eng. version.
Robert Lawrence Productions.
Party FAB 7584
sd., b&w, 36 ft., 60 sec.
Product type: Drain cleaners.
RLP 62359. #135-60. Robert Lawrence Productions. On reel with
other commercials.
Copy 2: FAB 7584. RLP 61175. 128-60. Immediately follows copy 1.
DREIKORN'S BREAD / COMPANY UNKNOWN
Billy FAB 7584
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
RLP 92297. IQ BA 20-B. Boy. Robert Lawrence Productions. On reel
with other commercials.
Patsy FAB 7584
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
RLP 92297. IQ BA-20G. Robert Lawrence Productions. On reel with
other commercials.
Sandwich FAB 7584
sd., b&w, 6 ft., 10 sec.
Product type: Bread.
RLP #92395. QBA #DR-2-10. Robert Lawrence Productions. On reel
with other commercials.
DRISTAN / WHITEHALL LABORATORIES
Man FAB 7584
sd., b&w, 18 ft., 30 sec.
Product type: Nasal decongestants.
In French. Summer rev. WDM-22F-30. RLP #C-9369. Robert Lawrence
Productions. On reel with other commercials.
Woman FAB 7584
sd., b&w, 18 ft., 30 sec.
Product type: Decongestants.
In French. Summer rev. WDT-19F-30. RLP #C-9369. Robert Lawrence
Productions. On reel with other commercials.
Copy 2: FAB 7584. WDT-18F-3. Immediately follows copy 1 on reel.
DRISTAN NASAL MIST DECONGESTANT / WHITEHALL LABORATORIES
Man FBC 5927
sd., b&w, 36 ft., 60 sec.
Product type: Nasal decongestants.
RLP #C-9369. WDM-21-60. Robert Lawrence Productions.
DUBONNET WINE / SCHENLEY INDUSTRIES
Group FBC 5927
sd., b&w, 36 ft., 60 sec.
Product type: Wines.
Supplied title.
DUPONT COMBO SPONGE / DUPONT
Combo sponge FBC 5927
sd., b&w, 36 ft., 60 sec.
Product type: Sponges.
Animated and live action. RLP #92408. CS-3. Robert Lawrence
Productions.
E
EASTERN AIRLINES / EASTERN AIRLINES
Electra FAB 7585
sd., b&w, 6 ft., 10 sec.
Product type: Airline travel.
Supplied title.
Promotes the Golden Falcon prop jet Electra. RLP 82207. EAL
58-EL-ID-2. RLP 60558. 60 ELTV-1. Robert Lawrence Productions. On
reel with other commercials.
General FAB 7585
sd., b&w, 30 ft., 50 sec.
Product type: Airline travel.
Promotes the Golden Falcon prop jet Electra. RLP 82207.
51-EL-TV-5. Robert Lawrence Productions. On reel with other
commercials.
EASY GLAMUR RUG CLEANER / E. R. WAGNER MANUFACTURING COMPANY
Woman cleaning carpet FAB 7585
sd., b&w, 36 ft., 60 sec.
Product type: Rug cleaners.
Supplied title.
RLP #71870. F-1-60. Robert Lawrence Productions. On reel with
other commercials.
ENO SPARKLING ANTACID / BEECHAM PRODUCTS
Lunch card FAB 7585
sd., b&w, 18 ft., 30 sec.
Product type: Antacids.
RLP 61171. 61-0742-30. J. Walter Thompson Company. Robert
Lawrence Productions. On reel with other commercials.
Restless sleeper FAB 7585
sd., b&w, 18 ft., 30 sec.
Product type: Antacids.
RLP 61171. 61-0741-30. J. Walter Thompson Company. Robert
Lawrence Productions. On reel with other commercials.
ESKO ALL PURPOSE SHORTENING / SCHLUDERBERG KURDLE COMPANY
Chicken and Esko FAB 7585
sd., b&w, 27 ft., 45 sec.
Product type: Shortening.
RLP #82094. FC-58-15. Robert Lawrence Productions. On reel with
other commercials. Same commercial as Esskay Maryland frying
chicken--"Chicken and Esko."
ESPERIA SEWING MACHINE / NECCHI ELNA SEWING MACHINES
Esperia FBC 5923
sd., b&w, 30 ft., 50 sec.
Product type: Sewing machines.
R. Lawrence. OPM 6507. N-1-5. #43-50. $119.00.
ESSKAY BEEF / SCHLUDERBERG KURDLE COMPANY
Beef FAB 7585
sd., b&w, 12 ft., 20 sec.
Product type: Beef.
RLP #82094. FC-58-22. Robert Lawrence Productions. On reel with
other commercials.
ESSKAY FRANKS / SCHLUDERBERG KURDLE COMPANY
Franks FAB 7585
sd., b&w, 27 ft., 45 sec.
Product type: Frankfurters.
RLP #82094. FC-58-13. Robert Lawrence Productions. On reel with
other commercials.
ESSKAY LUNCHEON MEATS / SCHLUDERBERG KURDLE COMPANY
Lunch meats FAB 7585
sd., b&w, 12 ft., 20 sec.
Product type: Cold cuts.
RLP #82094. FC-58-20. Robert Lawrence Productions. On reel with
other commercials.
ESSKAY MARYLAND FRYING CHICKEN / SCHLUDERBERG KURDLE COMPANY
Chicken and Esko FAB 7585
sd., b&w, 27 ft., 45 sec.
Product type: Chicken.
RLP #82094. FC-58-15. Robert Lawrence Productions. On reel with
other commercials. Same commercial as Esko all-purpose
shortening--"Chicken and Esko."
ESSO UNIFLO MOTOR OIL / ESSO
Taxi test FAB 7577
sd., b&w, 36 ft., 60 sec.
Product type: Motor oil.
Animated and live action. RLA #60-92. #545. Robert Lawrence
Productions. On reel with other commercials.
EXCEDRIN EXTRA-STRENGTH PAIN RELIEVER / BRISTOL-MYERS
Colds man FAB 7577
sd., b&w, 36 ft., 60 sec.
Product type: Pain relievers.
RLP 62350. #20-60. Fade version. Robert Lawrence Productions.
Colds woman FAB 7577
sd., b&w, 36 ft., 60 sec.
Product type: Pain relievers.
Supplied title.
On reel with other commercials.
Waiting man FAB 7577
sd., b&w, 36 ft., 60 sec.
Product type: Pain relievers.
RLP 62350. #21-61. Fade version. Robert Lawrence Productions. On
reel with other commercials.
Waiting woman FAB 7577
sd., b&w, 36 ft., 60 sec.
Product type: Pain relievers.
RLP 62350. #23-60. Cut version. On reel with other commercials.
EXTRA LAUNDRY DETERGENT / COMPANY UNKNOWN
Free porcelain FAB 7577
sd., b&w, 12 ft., 20 sec.
Product type: Laundry detergents.
Supplied title.
RLP #82245. #59-1B. Robert Lawrence Productions. On reel with
other commercials.
Free porcelain (French version) FAB 7577
sd., b&w, 12 ft., 20 sec.
Product type: Laundry detergents.
Supplied title.
In French. RLP 82245. 59-3-20. Robert Lawrence Productions. On
reel with other commercials.
Full display of porcelain (French) FAB 7577
sd., b&w, 12 ft., 20 sec.
Product type: Laundry detergents.
Supplied title.
In French. RLP 82245. #59-4-20. Robert Lawrence Productions. On
reel with other commercials.
F
FAB LAUNDRY DETERGENT / COLGATE-PALMOLIVE
Baby bouncer FAB 7571
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
51485. 32F. Robert Lawrence Productions. On reel with other Fab
commercials.
Bedroom FAB 7571
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
King tag version (Super Fab). RLP 92350. On reel with other Fab
commercials.
Family leaving house FAB 7571
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
Supplied title.
On reel with other Fab commercials.
Laundry room FAB 7571
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
Giant tag version (Super Fab). RLP 92350. Robert Lawrence
Productions. On reel with other Fab commercials.
Copy 2: FAB 7571. On reel with copy 1 and others.
Store FAB 7571
sd., b&w, 42 ft., 70 sec.
Product type: Laundry detergents.
Supplied title.
21150 SIR #7. Robert Lawrence Productions. On reel with other Fab
commercials.
FEDDERS AIR CONDITIONERS / FEDDERS AIR CONDITIONER COMPANY
Jungle FBC 5914
sd., b&w, 36 ft., 60 sec.
Product type: Air conditioners.
Supplied title.
Animated and live action. FLA #60-105. #RAC-6054. Robert Lawrence
Productions.
FISCHER'S BUTTERCUP BREAD / FISCHER BAKING COMPANY
Buttercup FBC 5910
sd., b&w, 6 ft., 10 sec.
Product type: Bread.
RLA #59-15. #TV60-FBC-1-8L. Robert Lawrence Productions.
Wake up FBC 5910
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Supplied title.
Animated and live action. TV60-FCB-1-60.
FORD FALCON AUTOMOBILE / FORD
Gas FBC 5919
sd., b&w, 36 ft., 60 sec.
Product type: Automobiles.
Animated and live action. RLA #59-72. #60-308. Robert Lawrence
Productions. (Commercial is probably for Canadian release,
judging from cities mentioned in the commercial.)
Parking FBC 5919
sd., b&w, 36 ft., 60 sec.
Product type: Automobiles.
Animated and live action. RLA #59-72. #60-309. Robert Lawrence
Productions.
FRAM FILTERS / FRAM CORPORATION
Vacationland America--Washington FBC 5911
sd., b&w, 30 ft., 50 sec.
Product type: Oil filters.
Sponsor credit advertisement for the show Vacationland America
(1953), hosted by John Cameron Swayze and family. About 2 1/2
min. of program is shown. 21181. Replacement. Robert Lawrence
Productions.
FRANZ BREAD / FRANZ BREAD COMPANY
Clock FAB 7573
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
Animated. RLA #59-65. TV60-FR-2-8A. Robert Lawrence Productions.
On reel with other Franz bread commercials.
Dancing on bread FAB 7573
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
Animated. RLA #60-147. Franz 2nd 1/4. TV61-FR-2-8A. Robert
Lawrence Productions. On reel with other Franz bread commercials.
Flowers FAB 7573
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
Animated. RLA #60-110. 4th 1/4. TV60-FR-4-20A. Robert Lawrence
Productions. On reel with other Franz bread commercials.
Fresh FAB 7573
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
Animated. RLA #59-15. TV60-FR-1-8A. Robert Lawrence Productions.
On reel with other Franz bread commercials.
Fresh when you buy it FAB 7573
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
RLA #59-65. TV60-FR-2-8L. Robert Lawrence Productions. On reel
with other Franz bread commercials.
Man with shish kebab FAB 7573
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
RLA #60-147. TV61-FR-2-2OL. Robert Lawrence Productions. On reel
with other Franz bread commercials.
Man with shish kebab and magic FAB 7573
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Supplied title.
Animated and live action. RLA # 60-147. Franz 2nd 1/4.
TV61-FR-2-60. Robert Lawrence Productions. On reel with other
Franz bread commercials.
Wake up FAB 7573
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Supplied title.
Animated and live action. RLA #59-15. TV 60-FR-1-60. Robert
Lawrence Productions. On reel with other Franz bread commercials.
Young couple FAB 7573
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
RLA #59-65. TV60-RR-2-2OL. Robert Lawrence Productions. On reel
with other Franz bread commercials.
Copy 2: FAB 7573. On reel with other Franz bread commercials.
G
GAINES BURGERS / GENERAL FOODS
Dog waiting FBC 5910
sd., b&w, 36 ft., 60 sec.
Product type: Dog foods.
RLP 60684. #8-60. Robert Lawrence Productions.
Late for party FBC 5910
sd., b&w, 36 ft., 60 sec.
Product type: Dog foods.
RLP 60684. #9-60. Robert Lawrence Productions.
Nose FBC 5910
sd., b&w, 12 ft., 20 sec.
Product type: Dog foods.
RLP 61147. 13-20. Robert Lawrence Productions.
GALLO GRENACHE ROSE / E. & J. GALLO WINERY
Grenache rose FBC 5908
sd., b&w, 36 ft., 60 sec.
Product type: Wines.
Supplied title.
GALLO THUNDERBIRD / E. & J. GALLO WINERY
Thunderbird FBC 5908
sd., b&w, 36 ft., 60 sec.
Product type: Wines.
Supplied title.
GARDNER'S SOF-TWIST BREAD / COMPANY UNKNOWN
Fresh FBC 5920
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
Animated. RLA #59-15. "Sof-twist." #TV 60-GST-1-8A. Robert
Lawrence Productions.
Good eating anytime FBC 5920
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
RLA #60-98. 3rd 1/4. "Sof-twist." #TV60-GST-3-8L.
Man with guitar FBC 5920
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
Animated. RLA #60-121. 1st 1/4. "Sof-twist." #TV61-GST-1-8A.
Robert Lawrence Productions.
Painting FBC 5920
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Supplied title.
Animated and live action. RLA #60-98. 3rd 1/4. "Sof-twist."
#TV60-GST-3-60. Robert Lawrence Productions.
Sof-twist FBC 5920
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
RLA #59-15. #TV60. GST-1-8L. Robert Lawrence Productions.
Wake up FBC 5920
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
Animated. RLA #59-15. "Sof-twist." #TV-60. GST-1-20A. Robert
Lawrence Productions.
GENERAL DUAL 90 TIRES / GENERAL TIRE
Auto graveyard FAB 7590
sd., b&w, 30 ft., 50 sec.
Product type: Automobile tires.
RLP 60584. #13011. Robert Lawrence Productions. On reel with
other General tires commercials.
Human mileage FAB 7590
sd., b&w, 30 ft., 50 sec.
Product type: Automobile tires.
RLP 60584. #13015. Robert Lawrence Productions. On reel with
other General tires commercials.
GENERAL ELECTRIC / GENERAL ELECTRIC
Adventures in science FAB 7596
sd., b&w, 72 ft., 120 sec.
Product type: Company promotion.
Shows a G.E. science show presented before students which
encourages them to become interested in science. RLP 61042.
220-F. Robert Lawrence Productions. On reel with other General
Electric commercials.
Copy 2: FAB 7599. On reel with other G.E. commercials.
Air weapons control FAB 7597
sd., b&w, 108 ft., 180 sec.
Product type: Company promotion.
Promotes the G.E. research that has gone into creating an air
weapons control system. RLP 61064. 226F. 412L. Robert Lawrence
Productions. On reel with other General Electric commercials.
Electric heart FAB 7597
sd., b&w, 108 ft., 180 sec.
Product type: Company promotion.
Promotes the research of G.E. scientists that went into the
development of the pacemaker. RLP 61064. 225F. Robert Lawrence
Productions. On reel with other General Electric commercials.
Gershwin years FAB 7598
sd., b&w, 72 ft., 120 sec.
Product type: Company promotion.
Sponsor credit for General Electric Theater. Features Ronald
Reagan. Gives the history of contributions G.E. has made to the
modern lifestyle. RLP 60724. Robert Lawrence Productions. On reel
with other G.E. commercials.
House of 100 motors FAB 7596
sd., b&w, 72 ft., 120 sec.
Product type: Company promotion.
Promotes the use of electricity in houses and G.E.'s role in
making it possible. RLP 61007. 215F. Robert Lawrence Productions.
On reel with other General Electric commercials.
Imperial Point FAB 7598
sd., b&w, 72 ft., 120 sec.
Product type: Company promotion.
Promotes the use of electricity in homes and the role of G.E. in
making this possible. RLP 60701. 208-F. Robert Lawrence
Productions. On reel with other General Electric Productions.
Jet flight FAB 7596
sd., b&w, 66 ft., 110 sec.
Product type: Company promotion.
Promotes research of G.E. scientists into jet engines. RLP 62315.
GE-2F. On reel with other General Electric commercials.
Laser FAB 7595
sd., b&w, 38 ft., 63 sec.
Product type: Company promotion.
Promotes the laser research work of G.E. scientists. RLP 62339.
GE-9F. Robert Lawrence Productions. On reel with other General
Electric commercials.
Live better electrically FAB 7598
sd., b&w, 63 ft., 105 sec.
Product type: Company promotion.
Supplied title.
Promotes the use of G.E. technology in new communities in
Virginia and New York. RLP 62339. GE-7F. RM DO. Robert Lawrence
Productions. On reel with other General Electric commercials.
Meaning of progress FAB 7599
sd., b&w, 106 ft., 177 sec.
Product type: Company promotion.
Promotes the innovations in different areas of life that G.E. has
made possible. RLP 61122. 237-FR. Robert Lawrence Productions. On
reel with other General Electric commercials.
Research lab FAB 7599
sd., b&w, 113 ft., 188 sec.
Product type: Company promotion.
Supplied title.
Sponsor credit for General Electric Theater. Features Ronald
Reagan. Scientists are shown at work in the G.E. research
laboratories.
Urban transportation FAB 7597
sd., b&w, 66 ft., 110 sec.
Product type: Company promotion.
Promotes the work G.E. has contributed to rapid rail transit
systems. RLP 62348. 14F. On reel with other General Electric
commercials.
Valley Forge space tech center FAB 7597
sd., b&w, 108 ft., 180 sec.
Product type: Company promotion.
Promotes G.E. research at the Valley Forge Space Technology
Center. RLP 61199. 246F. Robert Lawrence Productions. On reel
with other General Electric commercials.
GENERAL ELECTRIC AIR CONDITIONERS / GENERAL ELECTRIC
Air conditioner FAB 7595
sd., b&w, 6 ft., 10 sec.
Product type: Air conditioners.
Appears to be sponsor credit for television show Hennesey. RLP
62282. RTC-W-4210. Robert Lawrence Productions. On reel with
other General Electric commercials.
GENERAL ELECTRIC RANGES / GENERAL ELECTRIC
Easy to clean FAB 7595
sd., b&w, 36 ft., 60 sec.
Product type: Ranges.
RLP 61053. R-242-48. Robert Lawrence Productions. On reel with
other General Electric commercials.
Faster cooking FBC 5919
sd., b&w, 36 ft., 60 sec.
Product type: Ranges.
RLP 61038. R240. #1. Robert Lawrence Productions.
GENERAL ELECTRIC REFRIGERATORS / GENERAL ELECTRIC
Refrigerator freezer FAB 7595
sd., b&w, 6 ft., 10 sec.
Product type: Refrigerators.
Appears to be sponor credit for the television show Hennesey. RLP
62282. RTCW 41-10. Robert Lawrence Productions. On reel with
other General Electric commercials.
Refrigerators FAB 7595
sd., b&w, 36 ft., 60 sec.
Product type: Refrigerators.
RLP 62303. RCT-W-43-60. Robert Lawrence Productions. On reel with
other General Electric commercials.
GENERAL ELECTRIC STEAM AND DRY IRON / GENERAL ELECTRIC
New fabric FAB 7596
sd., b&w, 42 ft., 70 sec.
Product type: Irons.
RLP 60574. SI-212-70. Robert Lawrence Productions. On reel with
other General Electric commercials.
GENERAL JET AIR TIRES / GENERAL TIRE
Bargain hunter FAB 7590
sd., b&w, 30 ft., 50 sec.
Product type: Automobile tires.
Prod. # 62246. #13144. Robert Lawrence Productions. On reel with
other General tires commercials.
First time FAB 7590
sd., b&w, 12 ft., 20 sec.
Product type: Automobile tires.
RLP 60711. 13026. Robert Lawrence Productions. On reel with other
General tires commercials.
GENERAL MOTORS AUTOMOBILES / GENERAL MOTORS
Boy and cars FBC 5908
sd., b&w, 60 ft., 100 sec.
Product type: Automobiles.
Displays the 1962 models of GM automobiles.
GENERAL TIRES / GENERAL TIRE
General and WHBQ-TV FBC 5926
sd., b&w, 6 ft., 10 sec.
Product type: Automobile tires.
RKO #17005. RLP 92479. Robert Lawrence Productions. Commercial
also features promotion for WHBQ-TV, channel 13 in Memphis. Same
commercial as WHBQ-TV--"General and WHBQ-TV."
General and WOR-TV FBC 5927
sd., b&w, 6 ft., 10 sec.
Product type: Automobile tires.
RLP 92479. RKO 17002. Robert Lawrence Productions. Commercial
also contains promotion for WOR-TV, channel 9 in New York. Same
commercial as WOR-TV--"General and WOR-TV."
Tire doctor FAB 7590
sd., b&w, 30 ft., 50 sec.
Product type: Automobile tires.
Supplied title.
Animated. On reel with other General tires commercials.
GENERAL WINTER CLEATS / GENERAL TIRE
General winter cleats FAB 7590
sd., b&w, 36 ft., 60 sec.
Product type: Automobile tires.
Supplied title.
On reel with other General tires commercials.
GENESEE BEER / GENESEE BREWING COMPANY, INC.
Bee FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated and live action. RLP 60522. 0-60-4. Robert Lawrence
Productions. On reel with other Genesee commercials.
Brewery FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated and live action. RLA 59-26. Robert Lawrence Productions.
On reel with other Genesee beer commercials.
Man with ship in bottle FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Supplied title.
On reel with other Genesee beer commercials.
Revised squeeze FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
RLP 92298. #9-60-5. Robert Lawrence Productions. On reel with
other Genesee beer commercials.
Truck driver FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated. RLA 59-9. Robert Lawrence Productions. On reel with
other Genesee beer commercials.
Two men at bar FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
RLP 92298. 9-60-1. Robert Lawrence Productions. On reel with
other Genesee beer commercials.
GERBER'S BABY FOODS / GERBER PRODUCTS COMPANY
Baby footage FAB 7582
si., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Appears to not be a commercial, but rather footage to be used in
commercials for Gerber's. RLP 82181. On reel with other Gerber's
baby foods commercials.
Building blocks FAB 7580
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Supplied title.
Animation and live action. On reel with other Gerber's baby foods
commercials.
Building blocks--meats FAB 7581
sd., b&w, 39 ft., 65 sec.
Product type: Baby foods.
Supplied title.
41332. GF 2076KS. GF 2074. Robert Lawrence Productions. On reel
with other Gerber's baby foods commercials.
Cereals FAB 7580
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 62273. #2242. Robert Lawrence Productions. On reel with other
Gerber's baby foods commercials.
Copy 2: FAB 7581. On reel with other Gerber's baby foods commercials.
Color FAB 7580
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 61012. GF-2222. On reel with other Gerber's baby foods
commercials.
Fruits FAB 7580
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
Animated. RLA #59-43. #2196. Robert Lawrence Productions. On reel
with other Gerber's baby foods commercials.
Growing young man FAB 7581
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Supplied title.
RLP 61718. 041 Rev. On reel with other Gerber's baby foods
commercials.
Hi-meat FAB 7582
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 62273. #2245. Robert Lawrence Productions. On reel with other
Robert Lawrence Productions.
Hi-meat dinners FAB 7582
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
RLA #59-43. #2198. Robert Lawrence Productions. On reel with
other Gerber's baby foods commercials.
Juices FAB 7581
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
Animated. RLA 59-43. #2190. Robert Lawrence Productions. On reel
with other Gerber's baby foods commercials.
Copy 2: FAB 7581. On reel with other Gerber's baby foods commercials.
Junior foods FAB 7582
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 62273. #2243. Robert Lawrence Productions. On reel with other
Gerber's baby foods commercials.
Large variety of foods FAB 7582
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Supplied title.
RLP 61718. 2166G. Rev. 51522. Robert Lawrence Productions. On
reel with other Gerber's baby foods commercials.
Natural vegetables FAB 7580
sd., b&w, 41 ft., 68 sec.
Product type: Baby foods.
Supplied title.
41341. GF-2081. GF 2089XS. Robert Lawrence Productions. On reel
with other Gerber's baby foods commercials.
Nourishment FAB 7581
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 61012. GF 2226. Robert Lawrence Productions. On reel with
other Gerber's baby food commercials.
Copy 2: FAB 7580. On reel with other Gerber's baby food commercials.
Orange juice FAB 7580
sd., b&w, 18 ft., 30 sec.
Product type: Baby foods.
Supplied title.
RLP 62273. #2238. Robert Lawrence Productions. On reel with other
Gerber's baby foods commercials.
Scaffold FAB 7582
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Animated and live action. RLA #59-71. GF-2205G. Robert Lawrence
Productions. On reel with other Gerber's baby foods commercials.
Shop easy label FAB 7580
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
RLP 62265. GF 2231-R. On reel with other Gerber's baby foods
commercials.
Slogan FAB 7580
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
RLP 62273. #2247-R. Robert Lawrence Productions. On reel with
other Gerber's baby foods commercials.
Starting food FAB 7582
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
51469. 2082G. On reel with other Gerber's baby foods commercials.
Stork and baby FAB 7580
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
Supplied title.
Animated. RLA #59-43. #21F88. Robert Lawrence Productions. On
reel with other Gerber's baby foods commercials.
Strained foods FAB 7581
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 62273. #2241-R. Robert Lawrence Productions. On reel with
other Gerber's baby food commercials.
Strained meats FAB 7582
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
51469. 22096G. Robert Lawrence Productions. On reel with other
Gerber's baby foods commercials.
Texture FAB 7581
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 62265. GF-2223R. Robert Lawrence Productions. On reel with
other Gerber's baby foods commercials.
Two experienced hats FAB 7582
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
Supplied title.
Animated. RLP #59-43. #2191. Robert Lawrence Productions. On reel
with other Gerber's baby foods commercials.
Variety FAB 7580
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP #62265. GF-2224R. Robert Lawrence Productions. On reel with
other Gerber's baby foods commercials.
What brings babies pleasure FAB 7580
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Supplied title.
On reel with other Gerber's baby foods commercials.
GIBBON'S BEER / LION, INC. (GIBBON'S BREWERY)
All dressed up FAB 7579
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
RLA #59-60. Spot #G591. Robert Lawrence Productions. On reel with
other Gibbon's beer commercials.
Big red G FAB 7579
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
RLA #59-60. Robert Lawrence Productions. On reel with other
Gibbon's commercials.
Gibbon's with food FAB 7579
sd., b&w, 29 ft., 48 sec.
Product type: Beers.
Supplied title.
RLA #60-102. #B60-13. Robert Lawrence Productions. On reel with
other Gibbon's beer commercials.
Gun FAB 7579
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated and live action. RLA #60-82. #G60-4. Robert Lawrence
Productions. On reel with other Gibbon's beer commercials.
Man with trenchcoat and gun FAB 7579
sd., b&w, 12 ft., 20 sec.
Product type: Beers.
Supplied title.
Animated. On reel with other Gibbon's beer commercials.
Projector group FAB 7579
sd., b&w, 5 ft., 8 sec.
Product type: Beers.
Animated. RLA #60-82. #G60-6. Robert Lawrence Productions. On
reel with other Gibbon's beer commercials.
Teaser FAB 7579
sd., b&w, 6 ft., 10 sec.
Product type: Beers.
RLA 59-60. #598. Robert Lawrence Productions. On reel with other
Gibbon's beer commercials.
GLAMORENE SHAMPOO / GLAMORENE, INC.
Announcer FBC 5918
sd., b&w, 36 ft., 60 sec.
Product type: Rug cleaners.
Supplied title.
Animated.
Rug cleaner FBC 5918
sd., b&w, 12 ft., 20 sec.
Product type: Rug cleaners.
Supplied title.
Animated.
GLAMORENE SQUEEZE-ON OVEN CLEANER / GLAMORENE, INC.
Oven cleaner FBC 5914
sd., b&w, 36 ft., 60 sec.
Product type: Oven cleaners.
Supplied title.
Animated.
GLEEM TOOTHPASTE / PROCTER & GAMBLE
Engineer thirty adapt. FBC 5911
sd., b&w, 18 ft., 30 sec.
Product type: Toothpastes.
RLP #61736. 1-8-30RL. Robert Lawrence Productions.
Perk up FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Toothpastes.
RLP 60607. 22-216-60R.
Sleepy head FBC 5911
sd., b&w, 36 ft., 60 sec.
Product type: Toothpastes.
In French. RLP 60607. 23F-216-6OR. Robert Lawrence Productions.
GREEN MINT MOUTHWASH / BLOCK DRUG
Salesman--smoking FBC 5913
sd., b&w, 36 ft., 60 sec.
Product type: Mouthwashes.
RLP 62358. #238. Robert Lawrence Productions.
Secretaries--smoking version FBC 5913
sd., b&w, 36 ft., 60 sec.
Product type: Mouthwashes.
RLP 62259. 205. Robert Lawrence Productions.
Secretary--non-smoking FBC 5913
sd., b&w, 18 ft., 30 sec.
Product type: Mouthwashes.
RLP 62358. #240-30. Robert Lawrence Productions.
Teenager--smoking version FBC 5913
sd., b&w, 36 ft., 60 sec.
Product type: Mouthwashes.
RLP 62259. 203-60.
GULF / GULF OIL CORPORATION
Prisoners FBC 5909
sd., b&w, 54 ft., 90 sec.
Product type: Gasoline stations.
RLP #62309. 387-90.
Ramp--fall change over FBC 5909
sd., b&w, 12 ft., 20 sec.
Product type: Gasoline stations.
RLP 92397. #279-20. Robert Lawrence Productions.
GULF CREST GASOLINE / GULF OIL CORPORATION
Pampering Pete FBC 5909
sd., b&w, 12 ft., 20 sec.
Product type: Gasoline.
Animated and live action. RLP #92437. Scrapbook #272-20. Robert
Lawrence Productions.
Trader Tom FBC 5909
sd., b&w, 36 ft., 60 sec.
Product type: Gasoline.
Animated and live action. RLP #92437. Scrapbook #273-60. Robert
Lawrence Productions.
GWALTNEY MEATS / COMPANY UNKNOWN
Baby and train FBC 5909
sd., b&w, 6 ft., 10 sec.
Product type: Meat.
Supplied title.
Animated.
H
HALLMARK CARDS / HALLMARK CARDS, INC.
Valentine's Day--assorted cards FBC 5915
si., col., 29 ft., 48 sec.
Product type: Greeting cards.
Supplied title.
Appears to be test shots for a commercial. Color faded. RLP
60507. Comm #2. 1st part. Robert Lawrence Productions.
Valentine's Day--children's cards FBC 5915
si., col., 21 ft., 35 sec.
Product type: Greeting cards.
Supplied title.
Appears to be test shots for a commercial. Color faded. RLP
60507. Comm #1. Robert Lawrence Productions.
Valentine's Day--free-standing cards FBC 5915
si., col., 35 ft., 58 sec.
Product type: Greeting cards.
Supplied title.
Appears to be test shots for a commercial. Color faded. RLP
60507. Comm #2. 2nd part. Robert Lawrence Productions.
HALO SHAMPOO / COLGATE-PALMOLIVE
Beauty bath FBC 5912
si., b&w, 6 ft., 10 sec.
Product type: Shampoos.
RLP 62353. #12181. I.D. Robert Lawrence Productions.
F. Granger FBC 5912
sd., b&w, 12 ft., 20 sec.
Product type: Shampoos.
Features Farley Granger. RLP #82103. HFG-23N. Bottle. New Bottle.
Robert Lawrence Productions.
Objective camera FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Shampoos.
Subjective FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Shampoos.
HEINZ CONDENSED SOUPS / HEINZ
Captain Gallant FAB 7592
sd., b&w, 20 ft., 33 sec.
Product type: Soups.
Supplied title.
Tie-in with television show Captain Gallant of the Foreign Legion
(1955-1963). Heinz soup buyers can send for a Junior Legionnaire
package. Ad features Buster Crabbe, Cullen Crabbe. 51504. Robert
Lawrence Prod. On reel with other ads.
HEINZ JUNIOR FOODS / HEINZ
Junior foods FAB 7592
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
In French. RLP 71858. BF-202-F20. Robert Lawrence Productions. On
reel with other Heinz commercials.
HEINZ STRAINED AND JUNIOR FOODS / HEINZ
Strained and junior foods FAB 7592
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Animated and live action. 61748. B-rev. Robert Lawrence
Productions. On reel with other Heinz commercials.
HEINZ VINEGARS / HEINZ
Vinegar--5 kinds FAB 7592
sd., b&w, 36 ft., 60 sec.
Product type: Vinegars.
RLP 92334. Robert Lawrence Productions. On reel with other Heinz
commercials.
HILLS BROS. INSTANT COFFEE / HILLS BROS.
Wake up FBC 5908
sd., b&w, 36 ft., 60 sec.
Product type: Instant coffee.
Supplied title.
RLP #82070. 1958. 812-416. Robert Lawrence Productions.
HOLSUM BREAD / CROSS BAKING COMPANY, INC.
Butterfly FBC 5918
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Supplied title.
Animated and live action.
Cello FAB 7576
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Animated and live action. RLA 59-15. #TV60-HC-1-60. Robert
Lawrence Productions. On reel with other Holsum bread
commercials.
Sun FBC 5918
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
Animated. RLP #82136. "Wax." H-59TV-M. Robert Lawrence
Productions.
Wax FAB 7576
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
RLA #59-15. TV60-400-1-20L. Robert Lawrence Productions. On reel
with other Holsum bread commercials.
Copy 2: FAB 7576. TV60-HW-1-20L. On reel with other Holsum bread commerci
als.
Woman FBC 5918
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
RLA 60-110. TV-60-HW-4-20-L. "Wax." 4th 1/4. Robert Lawrence
Productions.
HOLSUM SOF-TWIST BREAD / CROSS BAKING COMPANY, INC.
Babyface FAB 7576
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Animated and live action. RLA #60-98. #TV60-HBF-3-60. 3rd 1/4.
Robert Lawrence Productions. On reel with other Holsum bread
commercials.
Babyface with sof-twist flavor cup FAB 7576
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Animated and live action. RLA #60-98. #TV60-HSTFC-3-60. 3rd 1/4.
Robert Lawrence Productions.
Sof-twist FAB 7576
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
RLA #60-98. #TV60-HST-3-20L. 3rd 1/4. Robert Lawrence
Productions. On reel with other Holsum bread commercials.
Sof-twist flavor cup FAB 7576
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
RLA #60-98. #TV60-HSTFC-3-8L. 3rd 1/4. Robert Lawrence
Productions. On reel with other Holsum bread commercials.
HOLSUM TOWN TALK SOF-TWIST BREAD / CROSS BAKING COMPANY, INC.
Town talk sof-twist FAB 7576
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Animated. RLA #60-121. #TV61-TTST-1-20A. 1st 1/4. Robert Lawrence
Productions.
HOUSEHOLD FINANCE CORP. / HOUSEHOLD FINANCE
Family Sandburg FBC 5913
sd., b&w, 30 ft., 50 sec.
Product type: Loan services.
RLP 631392. H.F.C. 50-78 & 50-78 Alt. Robert Lawrence
Productions.
HUMBLE OIL / HUMBLE OIL COMPANY
Energy team FBC 5909
sd., b&w, 36 ft., 60 sec.
Product type: Oil.
Animated. RLA #60-124. Spot #FH-5C. "Carter" tag. Robert Lawrence
Productions.
I
IMPERIAL MARGARINE / LEVER BROTHERS
Little Dutch girl FBC 5916
sd., b&w, 18 ft., 30 sec.
Product type: Margarine.
RLP 60625. IMP-T-582. Robert Lawrence Productions.
INSTANT SPOTLIGHT COFFEE / KROGER
Spotlight coffee FBC 5917
sd., b&w, 12 ft., 20 sec.
Product type: Instant coffee.
RLP 60533. KR 26-20. Kroeger western. Robert Lawrence
Productions.
Western FBC 5917
sd., b&w, 33 ft., 55 sec.
Product type: Instant coffee.
RLP 60533. KR-25-55. Robert Lawrence Productions.
INSTANTINE PAIN RELIEVER / GLENBROOK LABORATORIES, DIVISION OF
STERLING DRUG, INC.
Man FBC 5914
sd., b&w, 12 ft., 20 sec.
Product type: Pain relievers.
Supplied title.
In French. RLP 67132. IN-20-2CF. Robert Lawrence Productions.
Woman FBC 5914
sd., b&w, 12 ft., 20 sec.
Product type: Pain relievers.
Supplied title.
RLP 67182. IN-20-1C. Robert Lawrence Productions.
IRONIZED YEAST / GLENBROOK LABORATORIES, DIVISION OF STERLING DRUG,
INC.
Bottle FAB 7591
sd., b&w, 4 ft., 7 sec.
Product type: Vitamins.
Supplied title.
In French. On reel with other Ironized yeast commercials.
Dorothy FAB 7591
sd., b&w, 36 ft., 60 sec.
Product type: Vitamins.
Supplied title.
RLP 61019. IY-60-21. Robert Lawrence Productions. On reel with
other Ironized yeast commercials.
George FAB 7591
sd., b&w, 18 ft., 30 sec.
Product type: Vitamins.
RLP 62341. IY 30-4. On reel with other Ironized yeast
commercials.
Copy 2: FAB 7591. On reel with copy 1 and other Ironized yeast commercials.
Gray sickness FAB 7591
sd., b&w, 24 ft., 40 sec.
Product type: Vitamins.
Supplied title.
RLP 60560. IY 40-6. Robert Lawrence Productions. On reel with
other Ironized yeast commercials.
Helen FAB 7591
sd., b&w, 18 ft., 30 sec.
Product type: Vitamins.
RLP 62341. 30-2. Robert Lawrence Productions. On reel with other
Ironized yeast commercials.
Mary FAB 7591
sd., col., 18 ft., 30 sec.
Product type: Vitamins.
RLP 63375. IY 30-1A. Robert Lawrence Productions. On reel with
other Ironized yeast commercials.
Sick woman FAB 7591
sd., b&w, 36 ft., 60 sec.
Product type: Vitamins.
Supplied title.
RLP 60557. IY-60-5. Robert Lawrence Productions. On reel with
other Ironized yeast commercials.
ISODINE MOUTHWASH / INTERNATIONAL LATEX CORPORATION
Fishbowl molecule FBC 5913
sd., b&w, 36 ft., 60 sec.
Product type: Mouthwashes.
RLP 92496. IM-5. Robert Lawrence Productions.
IVORY SNOW DETERGENT / PROCTER & GAMBLE
Baby diapers FBC 5911
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
Supplied title.
Sunday dress FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
RLP 92442. 17-111. Robert Lawrence Productions.
IVORY SOAP / PROCTER & GAMBLE
Woman and daughter FBC 5911
sd., b&w, 54 ft., 90 sec.
Product type: Soaps.
Supplied title.
J
JAEGER'S BUTTER-NUT BREAD / COMPANY UNKNOWN
Minute FBC 5909
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
RLP #92395. #J-2-60. Robert Lawrence Productions.
JELL-O / GENERAL FOODS
Jell-o (Spanish) FBC 5915
sd., b&w, 36 ft., 60 sec.
Product type: Gelatin.
In Spanish. RLP 60735. GF-INT-D. 1-SPAN. Robert Lawrence
Productions.
JOHNSON'S BABY POWDER / JOHNSON & JOHNSON
Crying baby FAB 7583
sd., b&w, 36 ft., 60 sec.
Product type: Baby powders.
Animated and live action. 51614. 7060. Robert Lawrence
Productions. On reel with other Johnson & Johnson commercials.
JOHNSON'S BABY SHAMPOO / JOHNSON & JOHNSON
Robin Hood hat FAB 7583
sd., b&w, 36 ft., 60 sec.
Product type: Shampoos.
Supplied title.
Tie-in with television show Robin Hood. 51655. 1067. On reel with
other Johnson & Johnson commercials.
JOY DISHWASHING LIQUID / PROCTER & GAMBLE
Dirty dishes FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Dishwashing liquids.
51612. P&G #43. Robert Lawrence Productions.
Time saver FBC 5912
sd., b&w, 18 ft., 30 sec.
Product type: Dishwashing liquids.
51612. P&G-47R. Robert Lawrence Productions.
The Dartmouth College Collection of Television Commercials: Entries by Product Name (A - J)Jump to: A | B | C | D | E | F | G | H | I | J | Entries K-Z
A
ALCOA ALUMINUM COOKWARE / ALUMINUM COMPANY OF AMERICA
Alcoa aluminum FAB 7575
sd., b&w, 48 ft., 80 sec.
Product type: Cookware.
RLP 60673. AT-238. Robert Lawrence Productions. On reel with
other commercials.
AQUAMARINE EAU DE TOILETTE / REVLON, INC.
Aquamarine FBC 5923
sd., col., 36 ft., 60 sec.
Product type: Perfumes.
Color faded.
Copy 2: FBC 5923. Color faded.
B
BAKER'S CHOCOLATE / GENERAL FOODS
Omnibus FBC 5915
sd., b&w, 36 ft., 60 sec.
Product type: Chocolate.
In Spanish. RLP 60735. GF-INT-D. 4-SPAN. Robert Lawrence
Productions. Same commercial as Swans Down flour--"Omnibus" and
Calumet baking powder--"Omnibus."
BAND-AID PLASTIC STRIPS / JOHNSON & JOHNSON
Superstick--egg FAB 7583
sd., b&w, 36 ft., 60 sec.
Product type: Adhesive bandages.
31287. 1040. Robert Lawrence Productions. On reel with other
Johnson & Johnson commercials.
Superstick--egg (short version) FAB 7583
sd., b&w, 12 ft., 20 sec.
Product type: Adhesive bandages.
31287. 1041R. Robert Lawrence Productions. On reel with other
Johnson & Johnson commercials.
Trumpet FAB 7583
sd., b&w, 36 ft., 60 sec.
Product type: Adhesive bandages.
Animated and live action. 31245. 1035. Robert Lawrence
Productions. On reel with other Johnson & Johnson commercials.
BAND-AID STARS 'N STRIPS / JOHNSON & JOHNSON
Clown FAB 7583
sd., b&w, 41 ft., 68 sec.
Product type: Adhesive bandages.
Supplied title.
RLP #61803. #1082. Robert Lawrence Productions. On reel with
other Johnson & Johnson commercials.
C
CALUMET BAKING POWDER / GENERAL FOODS
Omnibus FBC 5915
sd., b&w, 36 ft., 60 sec.
Product type: Baking powder.
In Spanish. RLP 60735. GF-INT-D. 4-SPAN. Robert Lawrence
Productions. Same commercial as Baker's chocolate--"Omnibus" and
Swans Down flour--"Omnibus."
COUNTRY CLUB MALT LIQUOR / PEARL BREWING COMPANY
Gardner FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Features Reginald Gardner. Goetz 6-10-60. G100-60. On film can:
Goetz Beer Company.
D
DELSEY BATHROOM TISSUES / KIMBERLY-CLARK CORPORATION
Baby FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
RLP #92307. KIM-FCB 103642. Robert Lawrence Productions. On reel
with other commercials.
Bubble bath FAB 7575
sd., b&w, 18 ft., 30 sec.
Product type: Toilet paper.
RLP 62324. KIM-FCB-106216. Robert Lawrence Productions. On reel
with other commercials.
Curiosity FAB 7575
sd., b&w, 18 ft., 30 sec.
Product type: Toilet paper.
On reel with other commercials.
Family shopper FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
RLP 82062. #102960R1. Robert Lawrence Productions. On reel with
other commercials.
Friend FAB 7575
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
RLP 60578. KIM-FCB 106280. Richard Lawrence Productions. On reel
with other commercials.
Man of house FAB 7575
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
On reel with other commercials.
Mother/daughter FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
RLP #92307. KIM-FCB 103653. Robert Lawrence Productions. On reel
with other commercials.
Rabbits FBC 5926
sd., b&w, 12 ft., 20 sec.
Product type: Toilet paper.
Animated. RLP 61807. 2-20. Robert Lawrence Productions.
Survey FAB 7575
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
On reel with other commercials.
Tea party FAB 7575
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
Supplied title.
On reel with other commercials.
Toddler FAB 7575
sd., b&w, 18 ft., 30 sec.
Product type: Toilet paper.
RLP 61134. KIM-FBC 105479. Robert Lawrence Productions. On reel
with other commercials.
Young couple FAB 7575
sd., b&w, 36 ft., 60 sec.
Product type: Toilet paper.
RL 61134. KIM-FCB 105424. Robert Lawrence Productions. On reel
with other commercials.
DENTYNE GUM / AMERICAN CHICLE
Chew chew FAB 7574
sd., b&w, 9 ft., 15 sec.
Product type: Chewing gum.
RLP 61062. DY-70. Robert Lawrence Productions. On reel with other
commercials.
DOESKIN FACIAL TISSUES / DOESKIN PRODUCTS, INC.
Laboratory tests prove FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Facial tissues.
Supplied title.
RLP 82082. HD-60. Robert Lawrence Productions. On reel with other
commercials.
DOMINO SUGAR / AMERICAN SUGAR REFINING COMPANY
Girl with scales FAB 7574
sd., b&w, 5 ft., 8 sec.
Product type: Sugar.
Supplied title.
Animated. RLP 71868. 21457. Robert Lawrence Productions. On reel
with other commercials.
DOW BEER / DOW BREWERY COMPANY, LTD.
Indians (French version) FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated. In French. Canadian version. Continuing character "Les
aventures de Esky." RLP 82078. G-4AF. Robert Lawrence
Productions.
Polar parade FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated. In French. Canadian French version. Continuing
character "Les aventures de Esky." G-1A-1AF. Robert Lawrence
Productions. On reel with other commercials.
Refrigerator FAB 7584
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated. Continuing character "The adventures of Esky." Rev. tag
ending. RLP 82078. Canadian version. G-3A. Robert Lawrence
Productions. On reel with other commercials.
Copy 2: FAB 7584. On reel with other commercials. Immediately follows copy 1.
Seal FAB 7574
sd., b&w, 30 ft., 50 sec.
Product type: Beers.
Animated. Canadian version, rev. tag ending. Continuing character
"The adventures of Esky." RLP 82078. G-5A. Robert Lawrence
Productions. On reel with other commercials.
DOWNY FABRIC SOFTENER / PROCTER & GAMBLE
Knowing mother FAB 7574
sd., b&w, 36 ft., 60 sec.
Product type: Fabric softeners.
Canadian. RLP 62220. #166-9-60. Robert Lawrence Productions. On
reel with other commercials.
Wilsons, The FAB 7584
sd., b&w, 36 ft., 60 sec.
Product type: Fabric softeners.
RLP 62220. #166-8-60. Canada. Robert Lawrence Productions. On
reel with other commercials.
DRANO / DRACKETT
Germs' eye view FBC 5927
sd., b&w, 12 ft., 20 sec.
Product type: Drain cleaners.
Animated and live action. RLP 92433. C59-109-20. Eng. version.
Robert Lawrence Productions.
Party FAB 7584
sd., b&w, 36 ft., 60 sec.
Product type: Drain cleaners.
RLP 62359. #135-60. Robert Lawrence Productions. On reel with
other commercials.
Copy 2: FAB 7584. RLP 61175. 128-60. Immediately follows copy 1.
DREIKORN'S BREAD / COMPANY UNKNOWN
Billy FAB 7584
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
RLP 92297. IQ BA 20-B. Boy. Robert Lawrence Productions. On reel
with other commercials.
Patsy FAB 7584
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
RLP 92297. IQ BA-20G. Robert Lawrence Productions. On reel with
other commercials.
Sandwich FAB 7584
sd., b&w, 6 ft., 10 sec.
Product type: Bread.
RLP #92395. QBA #DR-2-10. Robert Lawrence Productions. On reel
with other commercials.
DRISTAN / WHITEHALL LABORATORIES
Man FAB 7584
sd., b&w, 18 ft., 30 sec.
Product type: Nasal decongestants.
In French. Summer rev. WDM-22F-30. RLP #C-9369. Robert Lawrence
Productions. On reel with other commercials.
Woman FAB 7584
sd., b&w, 18 ft., 30 sec.
Product type: Decongestants.
In French. Summer rev. WDT-19F-30. RLP #C-9369. Robert Lawrence
Productions. On reel with other commercials.
Copy 2: FAB 7584. WDT-18F-3. Immediately follows copy 1 on reel.
DRISTAN NASAL MIST DECONGESTANT / WHITEHALL LABORATORIES
Man FBC 5927
sd., b&w, 36 ft., 60 sec.
Product type: Nasal decongestants.
RLP #C-9369. WDM-21-60. Robert Lawrence Productions.
DUBONNET WINE / SCHENLEY INDUSTRIES
Group FBC 5927
sd., b&w, 36 ft., 60 sec.
Product type: Wines.
Supplied title.
DUPONT COMBO SPONGE / DUPONT
Combo sponge FBC 5927
sd., b&w, 36 ft., 60 sec.
Product type: Sponges.
Animated and live action. RLP #92408. CS-3. Robert Lawrence
Productions.
E
EASTERN AIRLINES / EASTERN AIRLINES
Electra FAB 7585
sd., b&w, 6 ft., 10 sec.
Product type: Airline travel.
Supplied title.
Promotes the Golden Falcon prop jet Electra. RLP 82207. EAL
58-EL-ID-2. RLP 60558. 60 ELTV-1. Robert Lawrence Productions. On
reel with other commercials.
General FAB 7585
sd., b&w, 30 ft., 50 sec.
Product type: Airline travel.
Promotes the Golden Falcon prop jet Electra. RLP 82207.
51-EL-TV-5. Robert Lawrence Productions. On reel with other
commercials.
EASY GLAMUR RUG CLEANER / E. R. WAGNER MANUFACTURING COMPANY
Woman cleaning carpet FAB 7585
sd., b&w, 36 ft., 60 sec.
Product type: Rug cleaners.
Supplied title.
RLP #71870. F-1-60. Robert Lawrence Productions. On reel with
other commercials.
ENO SPARKLING ANTACID / BEECHAM PRODUCTS
Lunch card FAB 7585
sd., b&w, 18 ft., 30 sec.
Product type: Antacids.
RLP 61171. 61-0742-30. J. Walter Thompson Company. Robert
Lawrence Productions. On reel with other commercials.
Restless sleeper FAB 7585
sd., b&w, 18 ft., 30 sec.
Product type: Antacids.
RLP 61171. 61-0741-30. J. Walter Thompson Company. Robert
Lawrence Productions. On reel with other commercials.
ESKO ALL PURPOSE SHORTENING / SCHLUDERBERG KURDLE COMPANY
Chicken and Esko FAB 7585
sd., b&w, 27 ft., 45 sec.
Product type: Shortening.
RLP #82094. FC-58-15. Robert Lawrence Productions. On reel with
other commercials. Same commercial as Esskay Maryland frying
chicken--"Chicken and Esko."
ESPERIA SEWING MACHINE / NECCHI ELNA SEWING MACHINES
Esperia FBC 5923
sd., b&w, 30 ft., 50 sec.
Product type: Sewing machines.
R. Lawrence. OPM 6507. N-1-5. #43-50. $119.00.
ESSKAY BEEF / SCHLUDERBERG KURDLE COMPANY
Beef FAB 7585
sd., b&w, 12 ft., 20 sec.
Product type: Beef.
RLP #82094. FC-58-22. Robert Lawrence Productions. On reel with
other commercials.
ESSKAY FRANKS / SCHLUDERBERG KURDLE COMPANY
Franks FAB 7585
sd., b&w, 27 ft., 45 sec.
Product type: Frankfurters.
RLP #82094. FC-58-13. Robert Lawrence Productions. On reel with
other commercials.
ESSKAY LUNCHEON MEATS / SCHLUDERBERG KURDLE COMPANY
Lunch meats FAB 7585
sd., b&w, 12 ft., 20 sec.
Product type: Cold cuts.
RLP #82094. FC-58-20. Robert Lawrence Productions. On reel with
other commercials.
ESSKAY MARYLAND FRYING CHICKEN / SCHLUDERBERG KURDLE COMPANY
Chicken and Esko FAB 7585
sd., b&w, 27 ft., 45 sec.
Product type: Chicken.
RLP #82094. FC-58-15. Robert Lawrence Productions. On reel with
other commercials. Same commercial as Esko all-purpose
shortening--"Chicken and Esko."
ESSO UNIFLO MOTOR OIL / ESSO
Taxi test FAB 7577
sd., b&w, 36 ft., 60 sec.
Product type: Motor oil.
Animated and live action. RLA #60-92. #545. Robert Lawrence
Productions. On reel with other commercials.
EXCEDRIN EXTRA-STRENGTH PAIN RELIEVER / BRISTOL-MYERS
Colds man FAB 7577
sd., b&w, 36 ft., 60 sec.
Product type: Pain relievers.
RLP 62350. #20-60. Fade version. Robert Lawrence Productions.
Colds woman FAB 7577
sd., b&w, 36 ft., 60 sec.
Product type: Pain relievers.
Supplied title.
On reel with other commercials.
Waiting man FAB 7577
sd., b&w, 36 ft., 60 sec.
Product type: Pain relievers.
RLP 62350. #21-61. Fade version. Robert Lawrence Productions. On
reel with other commercials.
Waiting woman FAB 7577
sd., b&w, 36 ft., 60 sec.
Product type: Pain relievers.
RLP 62350. #23-60. Cut version. On reel with other commercials.
EXTRA LAUNDRY DETERGENT / COMPANY UNKNOWN
Free porcelain FAB 7577
sd., b&w, 12 ft., 20 sec.
Product type: Laundry detergents.
Supplied title.
RLP #82245. #59-1B. Robert Lawrence Productions. On reel with
other commercials.
Free porcelain (French version) FAB 7577
sd., b&w, 12 ft., 20 sec.
Product type: Laundry detergents.
Supplied title.
In French. RLP 82245. 59-3-20. Robert Lawrence Productions. On
reel with other commercials.
Full display of porcelain (French) FAB 7577
sd., b&w, 12 ft., 20 sec.
Product type: Laundry detergents.
Supplied title.
In French. RLP 82245. #59-4-20. Robert Lawrence Productions. On
reel with other commercials.
F
FAB LAUNDRY DETERGENT / COLGATE-PALMOLIVE
Baby bouncer FAB 7571
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
51485. 32F. Robert Lawrence Productions. On reel with other Fab
commercials.
Bedroom FAB 7571
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
King tag version (Super Fab). RLP 92350. On reel with other Fab
commercials.
Family leaving house FAB 7571
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
Supplied title.
On reel with other Fab commercials.
Laundry room FAB 7571
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
Giant tag version (Super Fab). RLP 92350. Robert Lawrence
Productions. On reel with other Fab commercials.
Copy 2: FAB 7571. On reel with copy 1 and others.
Store FAB 7571
sd., b&w, 42 ft., 70 sec.
Product type: Laundry detergents.
Supplied title.
21150 SIR #7. Robert Lawrence Productions. On reel with other Fab
commercials.
FEDDERS AIR CONDITIONERS / FEDDERS AIR CONDITIONER COMPANY
Jungle FBC 5914
sd., b&w, 36 ft., 60 sec.
Product type: Air conditioners.
Supplied title.
Animated and live action. FLA #60-105. #RAC-6054. Robert Lawrence
Productions.
FISCHER'S BUTTERCUP BREAD / FISCHER BAKING COMPANY
Buttercup FBC 5910
sd., b&w, 6 ft., 10 sec.
Product type: Bread.
RLA #59-15. #TV60-FBC-1-8L. Robert Lawrence Productions.
Wake up FBC 5910
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Supplied title.
Animated and live action. TV60-FCB-1-60.
FORD FALCON AUTOMOBILE / FORD
Gas FBC 5919
sd., b&w, 36 ft., 60 sec.
Product type: Automobiles.
Animated and live action. RLA #59-72. #60-308. Robert Lawrence
Productions. (Commercial is probably for Canadian release,
judging from cities mentioned in the commercial.)
Parking FBC 5919
sd., b&w, 36 ft., 60 sec.
Product type: Automobiles.
Animated and live action. RLA #59-72. #60-309. Robert Lawrence
Productions.
FRAM FILTERS / FRAM CORPORATION
Vacationland America--Washington FBC 5911
sd., b&w, 30 ft., 50 sec.
Product type: Oil filters.
Sponsor credit advertisement for the show Vacationland America
(1953), hosted by John Cameron Swayze and family. About 2 1/2
min. of program is shown. 21181. Replacement. Robert Lawrence
Productions.
FRANZ BREAD / FRANZ BREAD COMPANY
Clock FAB 7573
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
Animated. RLA #59-65. TV60-FR-2-8A. Robert Lawrence Productions.
On reel with other Franz bread commercials.
Dancing on bread FAB 7573
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
Animated. RLA #60-147. Franz 2nd 1/4. TV61-FR-2-8A. Robert
Lawrence Productions. On reel with other Franz bread commercials.
Flowers FAB 7573
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
Animated. RLA #60-110. 4th 1/4. TV60-FR-4-20A. Robert Lawrence
Productions. On reel with other Franz bread commercials.
Fresh FAB 7573
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
Animated. RLA #59-15. TV60-FR-1-8A. Robert Lawrence Productions.
On reel with other Franz bread commercials.
Fresh when you buy it FAB 7573
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
RLA #59-65. TV60-FR-2-8L. Robert Lawrence Productions. On reel
with other Franz bread commercials.
Man with shish kebab FAB 7573
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
RLA #60-147. TV61-FR-2-2OL. Robert Lawrence Productions. On reel
with other Franz bread commercials.
Man with shish kebab and magic FAB 7573
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Supplied title.
Animated and live action. RLA # 60-147. Franz 2nd 1/4.
TV61-FR-2-60. Robert Lawrence Productions. On reel with other
Franz bread commercials.
Wake up FAB 7573
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Supplied title.
Animated and live action. RLA #59-15. TV 60-FR-1-60. Robert
Lawrence Productions. On reel with other Franz bread commercials.
Young couple FAB 7573
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
RLA #59-65. TV60-RR-2-2OL. Robert Lawrence Productions. On reel
with other Franz bread commercials.
Copy 2: FAB 7573. On reel with other Franz bread commercials.
G
GAINES BURGERS / GENERAL FOODS
Dog waiting FBC 5910
sd., b&w, 36 ft., 60 sec.
Product type: Dog foods.
RLP 60684. #8-60. Robert Lawrence Productions.
Late for party FBC 5910
sd., b&w, 36 ft., 60 sec.
Product type: Dog foods.
RLP 60684. #9-60. Robert Lawrence Productions.
Nose FBC 5910
sd., b&w, 12 ft., 20 sec.
Product type: Dog foods.
RLP 61147. 13-20. Robert Lawrence Productions.
GALLO GRENACHE ROSE / E. & J. GALLO WINERY
Grenache rose FBC 5908
sd., b&w, 36 ft., 60 sec.
Product type: Wines.
Supplied title.
GALLO THUNDERBIRD / E. & J. GALLO WINERY
Thunderbird FBC 5908
sd., b&w, 36 ft., 60 sec.
Product type: Wines.
Supplied title.
GARDNER'S SOF-TWIST BREAD / COMPANY UNKNOWN
Fresh FBC 5920
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
Animated. RLA #59-15. "Sof-twist." #TV 60-GST-1-8A. Robert
Lawrence Productions.
Good eating anytime FBC 5920
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
RLA #60-98. 3rd 1/4. "Sof-twist." #TV60-GST-3-8L.
Man with guitar FBC 5920
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
Supplied title.
Animated. RLA #60-121. 1st 1/4. "Sof-twist." #TV61-GST-1-8A.
Robert Lawrence Productions.
Painting FBC 5920
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Supplied title.
Animated and live action. RLA #60-98. 3rd 1/4. "Sof-twist."
#TV60-GST-3-60. Robert Lawrence Productions.
Sof-twist FBC 5920
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
RLA #59-15. #TV60. GST-1-8L. Robert Lawrence Productions.
Wake up FBC 5920
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
Animated. RLA #59-15. "Sof-twist." #TV-60. GST-1-20A. Robert
Lawrence Productions.
GENERAL DUAL 90 TIRES / GENERAL TIRE
Auto graveyard FAB 7590
sd., b&w, 30 ft., 50 sec.
Product type: Automobile tires.
RLP 60584. #13011. Robert Lawrence Productions. On reel with
other General tires commercials.
Human mileage FAB 7590
sd., b&w, 30 ft., 50 sec.
Product type: Automobile tires.
RLP 60584. #13015. Robert Lawrence Productions. On reel with
other General tires commercials.
GENERAL ELECTRIC / GENERAL ELECTRIC
Adventures in science FAB 7596
sd., b&w, 72 ft., 120 sec.
Product type: Company promotion.
Shows a G.E. science show presented before students which
encourages them to become interested in science. RLP 61042.
220-F. Robert Lawrence Productions. On reel with other General
Electric commercials.
Copy 2: FAB 7599. On reel with other G.E. commercials.
Air weapons control FAB 7597
sd., b&w, 108 ft., 180 sec.
Product type: Company promotion.
Promotes the G.E. research that has gone into creating an air
weapons control system. RLP 61064. 226F. 412L. Robert Lawrence
Productions. On reel with other General Electric commercials.
Electric heart FAB 7597
sd., b&w, 108 ft., 180 sec.
Product type: Company promotion.
Promotes the research of G.E. scientists that went into the
development of the pacemaker. RLP 61064. 225F. Robert Lawrence
Productions. On reel with other General Electric commercials.
Gershwin years FAB 7598
sd., b&w, 72 ft., 120 sec.
Product type: Company promotion.
Sponsor credit for General Electric Theater. Features Ronald
Reagan. Gives the history of contributions G.E. has made to the
modern lifestyle. RLP 60724. Robert Lawrence Productions. On reel
with other G.E. commercials.
House of 100 motors FAB 7596
sd., b&w, 72 ft., 120 sec.
Product type: Company promotion.
Promotes the use of electricity in houses and G.E.'s role in
making it possible. RLP 61007. 215F. Robert Lawrence Productions.
On reel with other General Electric commercials.
Imperial Point FAB 7598
sd., b&w, 72 ft., 120 sec.
Product type: Company promotion.
Promotes the use of electricity in homes and the role of G.E. in
making this possible. RLP 60701. 208-F. Robert Lawrence
Productions. On reel with other General Electric Productions.
Jet flight FAB 7596
sd., b&w, 66 ft., 110 sec.
Product type: Company promotion.
Promotes research of G.E. scientists into jet engines. RLP 62315.
GE-2F. On reel with other General Electric commercials.
Laser FAB 7595
sd., b&w, 38 ft., 63 sec.
Product type: Company promotion.
Promotes the laser research work of G.E. scientists. RLP 62339.
GE-9F. Robert Lawrence Productions. On reel with other General
Electric commercials.
Live better electrically FAB 7598
sd., b&w, 63 ft., 105 sec.
Product type: Company promotion.
Supplied title.
Promotes the use of G.E. technology in new communities in
Virginia and New York. RLP 62339. GE-7F. RM DO. Robert Lawrence
Productions. On reel with other General Electric commercials.
Meaning of progress FAB 7599
sd., b&w, 106 ft., 177 sec.
Product type: Company promotion.
Promotes the innovations in different areas of life that G.E. has
made possible. RLP 61122. 237-FR. Robert Lawrence Productions. On
reel with other General Electric commercials.
Research lab FAB 7599
sd., b&w, 113 ft., 188 sec.
Product type: Company promotion.
Supplied title.
Sponsor credit for General Electric Theater. Features Ronald
Reagan. Scientists are shown at work in the G.E. research
laboratories.
Urban transportation FAB 7597
sd., b&w, 66 ft., 110 sec.
Product type: Company promotion.
Promotes the work G.E. has contributed to rapid rail transit
systems. RLP 62348. 14F. On reel with other General Electric
commercials.
Valley Forge space tech center FAB 7597
sd., b&w, 108 ft., 180 sec.
Product type: Company promotion.
Promotes G.E. research at the Valley Forge Space Technology
Center. RLP 61199. 246F. Robert Lawrence Productions. On reel
with other General Electric commercials.
GENERAL ELECTRIC AIR CONDITIONERS / GENERAL ELECTRIC
Air conditioner FAB 7595
sd., b&w, 6 ft., 10 sec.
Product type: Air conditioners.
Appears to be sponsor credit for television show Hennesey. RLP
62282. RTC-W-4210. Robert Lawrence Productions. On reel with
other General Electric commercials.
GENERAL ELECTRIC RANGES / GENERAL ELECTRIC
Easy to clean FAB 7595
sd., b&w, 36 ft., 60 sec.
Product type: Ranges.
RLP 61053. R-242-48. Robert Lawrence Productions. On reel with
other General Electric commercials.
Faster cooking FBC 5919
sd., b&w, 36 ft., 60 sec.
Product type: Ranges.
RLP 61038. R240. #1. Robert Lawrence Productions.
GENERAL ELECTRIC REFRIGERATORS / GENERAL ELECTRIC
Refrigerator freezer FAB 7595
sd., b&w, 6 ft., 10 sec.
Product type: Refrigerators.
Appears to be sponor credit for the television show Hennesey. RLP
62282. RTCW 41-10. Robert Lawrence Productions. On reel with
other General Electric commercials.
Refrigerators FAB 7595
sd., b&w, 36 ft., 60 sec.
Product type: Refrigerators.
RLP 62303. RCT-W-43-60. Robert Lawrence Productions. On reel with
other General Electric commercials.
GENERAL ELECTRIC STEAM AND DRY IRON / GENERAL ELECTRIC
New fabric FAB 7596
sd., b&w, 42 ft., 70 sec.
Product type: Irons.
RLP 60574. SI-212-70. Robert Lawrence Productions. On reel with
other General Electric commercials.
GENERAL JET AIR TIRES / GENERAL TIRE
Bargain hunter FAB 7590
sd., b&w, 30 ft., 50 sec.
Product type: Automobile tires.
Prod. # 62246. #13144. Robert Lawrence Productions. On reel with
other General tires commercials.
First time FAB 7590
sd., b&w, 12 ft., 20 sec.
Product type: Automobile tires.
RLP 60711. 13026. Robert Lawrence Productions. On reel with other
General tires commercials.
GENERAL MOTORS AUTOMOBILES / GENERAL MOTORS
Boy and cars FBC 5908
sd., b&w, 60 ft., 100 sec.
Product type: Automobiles.
Displays the 1962 models of GM automobiles.
GENERAL TIRES / GENERAL TIRE
General and WHBQ-TV FBC 5926
sd., b&w, 6 ft., 10 sec.
Product type: Automobile tires.
RKO #17005. RLP 92479. Robert Lawrence Productions. Commercial
also features promotion for WHBQ-TV, channel 13 in Memphis. Same
commercial as WHBQ-TV--"General and WHBQ-TV."
General and WOR-TV FBC 5927
sd., b&w, 6 ft., 10 sec.
Product type: Automobile tires.
RLP 92479. RKO 17002. Robert Lawrence Productions. Commercial
also contains promotion for WOR-TV, channel 9 in New York. Same
commercial as WOR-TV--"General and WOR-TV."
Tire doctor FAB 7590
sd., b&w, 30 ft., 50 sec.
Product type: Automobile tires.
Supplied title.
Animated. On reel with other General tires commercials.
GENERAL WINTER CLEATS / GENERAL TIRE
General winter cleats FAB 7590
sd., b&w, 36 ft., 60 sec.
Product type: Automobile tires.
Supplied title.
On reel with other General tires commercials.
GENESEE BEER / GENESEE BREWING COMPANY, INC.
Bee FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated and live action. RLP 60522. 0-60-4. Robert Lawrence
Productions. On reel with other Genesee commercials.
Brewery FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated and live action. RLA 59-26. Robert Lawrence Productions.
On reel with other Genesee beer commercials.
Man with ship in bottle FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Supplied title.
On reel with other Genesee beer commercials.
Revised squeeze FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
RLP 92298. #9-60-5. Robert Lawrence Productions. On reel with
other Genesee beer commercials.
Truck driver FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated. RLA 59-9. Robert Lawrence Productions. On reel with
other Genesee beer commercials.
Two men at bar FAB 7578
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
RLP 92298. 9-60-1. Robert Lawrence Productions. On reel with
other Genesee beer commercials.
GERBER'S BABY FOODS / GERBER PRODUCTS COMPANY
Baby footage FAB 7582
si., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Appears to not be a commercial, but rather footage to be used in
commercials for Gerber's. RLP 82181. On reel with other Gerber's
baby foods commercials.
Building blocks FAB 7580
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Supplied title.
Animation and live action. On reel with other Gerber's baby foods
commercials.
Building blocks--meats FAB 7581
sd., b&w, 39 ft., 65 sec.
Product type: Baby foods.
Supplied title.
41332. GF 2076KS. GF 2074. Robert Lawrence Productions. On reel
with other Gerber's baby foods commercials.
Cereals FAB 7580
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 62273. #2242. Robert Lawrence Productions. On reel with other
Gerber's baby foods commercials.
Copy 2: FAB 7581. On reel with other Gerber's baby foods commercials.
Color FAB 7580
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 61012. GF-2222. On reel with other Gerber's baby foods
commercials.
Fruits FAB 7580
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
Animated. RLA #59-43. #2196. Robert Lawrence Productions. On reel
with other Gerber's baby foods commercials.
Growing young man FAB 7581
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Supplied title.
RLP 61718. 041 Rev. On reel with other Gerber's baby foods
commercials.
Hi-meat FAB 7582
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 62273. #2245. Robert Lawrence Productions. On reel with other
Robert Lawrence Productions.
Hi-meat dinners FAB 7582
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
RLA #59-43. #2198. Robert Lawrence Productions. On reel with
other Gerber's baby foods commercials.
Juices FAB 7581
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
Animated. RLA 59-43. #2190. Robert Lawrence Productions. On reel
with other Gerber's baby foods commercials.
Copy 2: FAB 7581. On reel with other Gerber's baby foods commercials.
Junior foods FAB 7582
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 62273. #2243. Robert Lawrence Productions. On reel with other
Gerber's baby foods commercials.
Large variety of foods FAB 7582
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Supplied title.
RLP 61718. 2166G. Rev. 51522. Robert Lawrence Productions. On
reel with other Gerber's baby foods commercials.
Natural vegetables FAB 7580
sd., b&w, 41 ft., 68 sec.
Product type: Baby foods.
Supplied title.
41341. GF-2081. GF 2089XS. Robert Lawrence Productions. On reel
with other Gerber's baby foods commercials.
Nourishment FAB 7581
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 61012. GF 2226. Robert Lawrence Productions. On reel with
other Gerber's baby food commercials.
Copy 2: FAB 7580. On reel with other Gerber's baby food commercials.
Orange juice FAB 7580
sd., b&w, 18 ft., 30 sec.
Product type: Baby foods.
Supplied title.
RLP 62273. #2238. Robert Lawrence Productions. On reel with other
Gerber's baby foods commercials.
Scaffold FAB 7582
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Animated and live action. RLA #59-71. GF-2205G. Robert Lawrence
Productions. On reel with other Gerber's baby foods commercials.
Shop easy label FAB 7580
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
RLP 62265. GF 2231-R. On reel with other Gerber's baby foods
commercials.
Slogan FAB 7580
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
RLP 62273. #2247-R. Robert Lawrence Productions. On reel with
other Gerber's baby foods commercials.
Starting food FAB 7582
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
51469. 2082G. On reel with other Gerber's baby foods commercials.
Stork and baby FAB 7580
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
Supplied title.
Animated. RLA #59-43. #21F88. Robert Lawrence Productions. On
reel with other Gerber's baby foods commercials.
Strained foods FAB 7581
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 62273. #2241-R. Robert Lawrence Productions. On reel with
other Gerber's baby food commercials.
Strained meats FAB 7582
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
51469. 22096G. Robert Lawrence Productions. On reel with other
Gerber's baby foods commercials.
Texture FAB 7581
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP 62265. GF-2223R. Robert Lawrence Productions. On reel with
other Gerber's baby foods commercials.
Two experienced hats FAB 7582
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
Supplied title.
Animated. RLP #59-43. #2191. Robert Lawrence Productions. On reel
with other Gerber's baby foods commercials.
Variety FAB 7580
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
RLP #62265. GF-2224R. Robert Lawrence Productions. On reel with
other Gerber's baby foods commercials.
What brings babies pleasure FAB 7580
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Supplied title.
On reel with other Gerber's baby foods commercials.
GIBBON'S BEER / LION, INC. (GIBBON'S BREWERY)
All dressed up FAB 7579
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
RLA #59-60. Spot #G591. Robert Lawrence Productions. On reel with
other Gibbon's beer commercials.
Big red G FAB 7579
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
RLA #59-60. Robert Lawrence Productions. On reel with other
Gibbon's commercials.
Gibbon's with food FAB 7579
sd., b&w, 29 ft., 48 sec.
Product type: Beers.
Supplied title.
RLA #60-102. #B60-13. Robert Lawrence Productions. On reel with
other Gibbon's beer commercials.
Gun FAB 7579
sd., b&w, 36 ft., 60 sec.
Product type: Beers.
Animated and live action. RLA #60-82. #G60-4. Robert Lawrence
Productions. On reel with other Gibbon's beer commercials.
Man with trenchcoat and gun FAB 7579
sd., b&w, 12 ft., 20 sec.
Product type: Beers.
Supplied title.
Animated. On reel with other Gibbon's beer commercials.
Projector group FAB 7579
sd., b&w, 5 ft., 8 sec.
Product type: Beers.
Animated. RLA #60-82. #G60-6. Robert Lawrence Productions. On
reel with other Gibbon's beer commercials.
Teaser FAB 7579
sd., b&w, 6 ft., 10 sec.
Product type: Beers.
RLA 59-60. #598. Robert Lawrence Productions. On reel with other
Gibbon's beer commercials.
GLAMORENE SHAMPOO / GLAMORENE, INC.
Announcer FBC 5918
sd., b&w, 36 ft., 60 sec.
Product type: Rug cleaners.
Supplied title.
Animated.
Rug cleaner FBC 5918
sd., b&w, 12 ft., 20 sec.
Product type: Rug cleaners.
Supplied title.
Animated.
GLAMORENE SQUEEZE-ON OVEN CLEANER / GLAMORENE, INC.
Oven cleaner FBC 5914
sd., b&w, 36 ft., 60 sec.
Product type: Oven cleaners.
Supplied title.
Animated.
GLEEM TOOTHPASTE / PROCTER & GAMBLE
Engineer thirty adapt. FBC 5911
sd., b&w, 18 ft., 30 sec.
Product type: Toothpastes.
RLP #61736. 1-8-30RL. Robert Lawrence Productions.
Perk up FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Toothpastes.
RLP 60607. 22-216-60R.
Sleepy head FBC 5911
sd., b&w, 36 ft., 60 sec.
Product type: Toothpastes.
In French. RLP 60607. 23F-216-6OR. Robert Lawrence Productions.
GREEN MINT MOUTHWASH / BLOCK DRUG
Salesman--smoking FBC 5913
sd., b&w, 36 ft., 60 sec.
Product type: Mouthwashes.
RLP 62358. #238. Robert Lawrence Productions.
Secretaries--smoking version FBC 5913
sd., b&w, 36 ft., 60 sec.
Product type: Mouthwashes.
RLP 62259. 205. Robert Lawrence Productions.
Secretary--non-smoking FBC 5913
sd., b&w, 18 ft., 30 sec.
Product type: Mouthwashes.
RLP 62358. #240-30. Robert Lawrence Productions.
Teenager--smoking version FBC 5913
sd., b&w, 36 ft., 60 sec.
Product type: Mouthwashes.
RLP 62259. 203-60.
GULF / GULF OIL CORPORATION
Prisoners FBC 5909
sd., b&w, 54 ft., 90 sec.
Product type: Gasoline stations.
RLP #62309. 387-90.
Ramp--fall change over FBC 5909
sd., b&w, 12 ft., 20 sec.
Product type: Gasoline stations.
RLP 92397. #279-20. Robert Lawrence Productions.
GULF CREST GASOLINE / GULF OIL CORPORATION
Pampering Pete FBC 5909
sd., b&w, 12 ft., 20 sec.
Product type: Gasoline.
Animated and live action. RLP #92437. Scrapbook #272-20. Robert
Lawrence Productions.
Trader Tom FBC 5909
sd., b&w, 36 ft., 60 sec.
Product type: Gasoline.
Animated and live action. RLP #92437. Scrapbook #273-60. Robert
Lawrence Productions.
GWALTNEY MEATS / COMPANY UNKNOWN
Baby and train FBC 5909
sd., b&w, 6 ft., 10 sec.
Product type: Meat.
Supplied title.
Animated.
H
HALLMARK CARDS / HALLMARK CARDS, INC.
Valentine's Day--assorted cards FBC 5915
si., col., 29 ft., 48 sec.
Product type: Greeting cards.
Supplied title.
Appears to be test shots for a commercial. Color faded. RLP
60507. Comm #2. 1st part. Robert Lawrence Productions.
Valentine's Day--children's cards FBC 5915
si., col., 21 ft., 35 sec.
Product type: Greeting cards.
Supplied title.
Appears to be test shots for a commercial. Color faded. RLP
60507. Comm #1. Robert Lawrence Productions.
Valentine's Day--free-standing cards FBC 5915
si., col., 35 ft., 58 sec.
Product type: Greeting cards.
Supplied title.
Appears to be test shots for a commercial. Color faded. RLP
60507. Comm #2. 2nd part. Robert Lawrence Productions.
HALO SHAMPOO / COLGATE-PALMOLIVE
Beauty bath FBC 5912
si., b&w, 6 ft., 10 sec.
Product type: Shampoos.
RLP 62353. #12181. I.D. Robert Lawrence Productions.
F. Granger FBC 5912
sd., b&w, 12 ft., 20 sec.
Product type: Shampoos.
Features Farley Granger. RLP #82103. HFG-23N. Bottle. New Bottle.
Robert Lawrence Productions.
Objective camera FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Shampoos.
Subjective FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Shampoos.
HEINZ CONDENSED SOUPS / HEINZ
Captain Gallant FAB 7592
sd., b&w, 20 ft., 33 sec.
Product type: Soups.
Supplied title.
Tie-in with television show Captain Gallant of the Foreign Legion
(1955-1963). Heinz soup buyers can send for a Junior Legionnaire
package. Ad features Buster Crabbe, Cullen Crabbe. 51504. Robert
Lawrence Prod. On reel with other ads.
HEINZ JUNIOR FOODS / HEINZ
Junior foods FAB 7592
sd., b&w, 12 ft., 20 sec.
Product type: Baby foods.
In French. RLP 71858. BF-202-F20. Robert Lawrence Productions. On
reel with other Heinz commercials.
HEINZ STRAINED AND JUNIOR FOODS / HEINZ
Strained and junior foods FAB 7592
sd., b&w, 36 ft., 60 sec.
Product type: Baby foods.
Animated and live action. 61748. B-rev. Robert Lawrence
Productions. On reel with other Heinz commercials.
HEINZ VINEGARS / HEINZ
Vinegar--5 kinds FAB 7592
sd., b&w, 36 ft., 60 sec.
Product type: Vinegars.
RLP 92334. Robert Lawrence Productions. On reel with other Heinz
commercials.
HILLS BROS. INSTANT COFFEE / HILLS BROS.
Wake up FBC 5908
sd., b&w, 36 ft., 60 sec.
Product type: Instant coffee.
Supplied title.
RLP #82070. 1958. 812-416. Robert Lawrence Productions.
HOLSUM BREAD / CROSS BAKING COMPANY, INC.
Butterfly FBC 5918
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Supplied title.
Animated and live action.
Cello FAB 7576
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Animated and live action. RLA 59-15. #TV60-HC-1-60. Robert
Lawrence Productions. On reel with other Holsum bread
commercials.
Sun FBC 5918
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
Animated. RLP #82136. "Wax." H-59TV-M. Robert Lawrence
Productions.
Wax FAB 7576
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
RLA #59-15. TV60-400-1-20L. Robert Lawrence Productions. On reel
with other Holsum bread commercials.
Copy 2: FAB 7576. TV60-HW-1-20L. On reel with other Holsum bread commerci
als.
Woman FBC 5918
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Supplied title.
RLA 60-110. TV-60-HW-4-20-L. "Wax." 4th 1/4. Robert Lawrence
Productions.
HOLSUM SOF-TWIST BREAD / CROSS BAKING COMPANY, INC.
Babyface FAB 7576
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Animated and live action. RLA #60-98. #TV60-HBF-3-60. 3rd 1/4.
Robert Lawrence Productions. On reel with other Holsum bread
commercials.
Babyface with sof-twist flavor cup FAB 7576
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
Animated and live action. RLA #60-98. #TV60-HSTFC-3-60. 3rd 1/4.
Robert Lawrence Productions.
Sof-twist FAB 7576
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
RLA #60-98. #TV60-HST-3-20L. 3rd 1/4. Robert Lawrence
Productions. On reel with other Holsum bread commercials.
Sof-twist flavor cup FAB 7576
sd., b&w, 5 ft., 8 sec.
Product type: Bread.
RLA #60-98. #TV60-HSTFC-3-8L. 3rd 1/4. Robert Lawrence
Productions. On reel with other Holsum bread commercials.
HOLSUM TOWN TALK SOF-TWIST BREAD / CROSS BAKING COMPANY, INC.
Town talk sof-twist FAB 7576
sd., b&w, 12 ft., 20 sec.
Product type: Bread.
Animated. RLA #60-121. #TV61-TTST-1-20A. 1st 1/4. Robert Lawrence
Productions.
HOUSEHOLD FINANCE CORP. / HOUSEHOLD FINANCE
Family Sandburg FBC 5913
sd., b&w, 30 ft., 50 sec.
Product type: Loan services.
RLP 631392. H.F.C. 50-78 & 50-78 Alt. Robert Lawrence
Productions.
HUMBLE OIL / HUMBLE OIL COMPANY
Energy team FBC 5909
sd., b&w, 36 ft., 60 sec.
Product type: Oil.
Animated. RLA #60-124. Spot #FH-5C. "Carter" tag. Robert Lawrence
Productions.
I
IMPERIAL MARGARINE / LEVER BROTHERS
Little Dutch girl FBC 5916
sd., b&w, 18 ft., 30 sec.
Product type: Margarine.
RLP 60625. IMP-T-582. Robert Lawrence Productions.
INSTANT SPOTLIGHT COFFEE / KROGER
Spotlight coffee FBC 5917
sd., b&w, 12 ft., 20 sec.
Product type: Instant coffee.
RLP 60533. KR 26-20. Kroeger western. Robert Lawrence
Productions.
Western FBC 5917
sd., b&w, 33 ft., 55 sec.
Product type: Instant coffee.
RLP 60533. KR-25-55. Robert Lawrence Productions.
INSTANTINE PAIN RELIEVER / GLENBROOK LABORATORIES, DIVISION OF
STERLING DRUG, INC.
Man FBC 5914
sd., b&w, 12 ft., 20 sec.
Product type: Pain relievers.
Supplied title.
In French. RLP 67132. IN-20-2CF. Robert Lawrence Productions.
Woman FBC 5914
sd., b&w, 12 ft., 20 sec.
Product type: Pain relievers.
Supplied title.
RLP 67182. IN-20-1C. Robert Lawrence Productions.
IRONIZED YEAST / GLENBROOK LABORATORIES, DIVISION OF STERLING DRUG,
INC.
Bottle FAB 7591
sd., b&w, 4 ft., 7 sec.
Product type: Vitamins.
Supplied title.
In French. On reel with other Ironized yeast commercials.
Dorothy FAB 7591
sd., b&w, 36 ft., 60 sec.
Product type: Vitamins.
Supplied title.
RLP 61019. IY-60-21. Robert Lawrence Productions. On reel with
other Ironized yeast commercials.
George FAB 7591
sd., b&w, 18 ft., 30 sec.
Product type: Vitamins.
RLP 62341. IY 30-4. On reel with other Ironized yeast
commercials.
Copy 2: FAB 7591. On reel with copy 1 and other Ironized yeast commercials.
Gray sickness FAB 7591
sd., b&w, 24 ft., 40 sec.
Product type: Vitamins.
Supplied title.
RLP 60560. IY 40-6. Robert Lawrence Productions. On reel with
other Ironized yeast commercials.
Helen FAB 7591
sd., b&w, 18 ft., 30 sec.
Product type: Vitamins.
RLP 62341. 30-2. Robert Lawrence Productions. On reel with other
Ironized yeast commercials.
Mary FAB 7591
sd., col., 18 ft., 30 sec.
Product type: Vitamins.
RLP 63375. IY 30-1A. Robert Lawrence Productions. On reel with
other Ironized yeast commercials.
Sick woman FAB 7591
sd., b&w, 36 ft., 60 sec.
Product type: Vitamins.
Supplied title.
RLP 60557. IY-60-5. Robert Lawrence Productions. On reel with
other Ironized yeast commercials.
ISODINE MOUTHWASH / INTERNATIONAL LATEX CORPORATION
Fishbowl molecule FBC 5913
sd., b&w, 36 ft., 60 sec.
Product type: Mouthwashes.
RLP 92496. IM-5. Robert Lawrence Productions.
IVORY SNOW DETERGENT / PROCTER & GAMBLE
Baby diapers FBC 5911
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
Supplied title.
Sunday dress FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Laundry detergents.
RLP 92442. 17-111. Robert Lawrence Productions.
IVORY SOAP / PROCTER & GAMBLE
Woman and daughter FBC 5911
sd., b&w, 54 ft., 90 sec.
Product type: Soaps.
Supplied title.
J
JAEGER'S BUTTER-NUT BREAD / COMPANY UNKNOWN
Minute FBC 5909
sd., b&w, 36 ft., 60 sec.
Product type: Bread.
RLP #92395. #J-2-60. Robert Lawrence Productions.
JELL-O / GENERAL FOODS
Jell-o (Spanish) FBC 5915
sd., b&w, 36 ft., 60 sec.
Product type: Gelatin.
In Spanish. RLP 60735. GF-INT-D. 1-SPAN. Robert Lawrence
Productions.
JOHNSON'S BABY POWDER / JOHNSON & JOHNSON
Crying baby FAB 7583
sd., b&w, 36 ft., 60 sec.
Product type: Baby powders.
Animated and live action. 51614. 7060. Robert Lawrence
Productions. On reel with other Johnson & Johnson commercials.
JOHNSON'S BABY SHAMPOO / JOHNSON & JOHNSON
Robin Hood hat FAB 7583
sd., b&w, 36 ft., 60 sec.
Product type: Shampoos.
Supplied title.
Tie-in with television show Robin Hood. 51655. 1067. On reel with
other Johnson & Johnson commercials.
JOY DISHWASHING LIQUID / PROCTER & GAMBLE
Dirty dishes FBC 5912
sd., b&w, 36 ft., 60 sec.
Product type: Dishwashing liquids.
51612. P&G #43. Robert Lawrence Productions.
Time saver FBC 5912
sd., b&w, 18 ft., 30 sec.
Product type: Dishwashing liquids.
51612. P&G-47R. Robert Lawrence Productions.
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