Google+ Brand Guidelines

Thanks for your interest in using Google+ logos. Use this page to see the various ways you can use the Google+ name, logos, and icons without having to have your people call our people.

The Google+ logos are a simple way to let people know that your business is on Google+. You do not need pre-approval to use the Google+ logo or to promote your Google+ Page on your site provided you follow these basic guidelines. For more details on talking about your presence on Google+, download our full Google+ style guide.

Google+ logo guidelines

The Google+ logo can be used in both your online and offline materials to encourage people to visit your Google+ page. For use online, please grab the icon from our configuration tool.

You may scale the Google+ logo’s size, but do not modify it in any other way.

You may only use the Google+ logo in its provided color scheme or in grayscale.

You may use the logo to link to your Google+ Page. Do not use the logo to link to the Google+ login screen.

You should reference Google+ when using the icon in a fashion where it cannot be clicked on. We recommended the call to action "Follow us on Google+."

+1 button icon guidelines

The +1 icon can be used on your website with +1 button functionality or in offline media. For use online, please grab the button from our configuration tool.

Do not use the +1 icon in online ads.

You may only use the +1 icon in its provided color scheme or in grayscale.

You may scale the size of the +1 icon to meet your needs, but do not modify it in any other way.

When encouraging +1’s we recommend the following phrases:

  • +1 us on Google
  • Recommend us on Google

Use of the icon must also be in line with our +1 button policies

Use of Google brands in ways not expressly covered by this document is not allowed without prior written consent from Google (see the Guidelines for Third Party Use of Google Brand Features for more information).

Do not use the logos to link to a page or materials that violate our community standards.

Do not use the logos in ways that imply an association with or endorsement by Google of your editorial content, product, service, event, or organization.