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Speed Prevention TOOLKIT
Stop Speeding Before It Stops You - Social Norming 

Obey The Sign or Pay The Fine

The intent of this toolkit is to provide you with marketing materials, earned media tools, and marketing ideas you can distribute to fit your local needs and objectives while partnering with other states, communities, and organizations across the country on your speed management program. The resources available can be used in several capacities and are built on two message platforms:

  • Social Norming - Stop Speeding Before It Stops You.
  • Enforcement - Obey the Sign or Pay the Fine.

For enforcement marketing materials, please click HERE.

How to search.How to search for campaign materials using filters

Banner Ads

6 Items View All
Running Late 4125x1320 (Spanish) Preview | Download
Hit or Miss 1425x1320 (Spanish) Preview | Download
Running Late 4125x1320 Preview | Download
Hit or Miss Banner 1425x1320 Preview | Download
Stop Speeding 1425x1320 Preview | Download

Earned Media

6 Items View All
News Release (Spanish) Preview | Download
Letter to the Editor (Spanish) Preview | Download
Letter to the Editor Preview | Download
Op-Ed Article Preview | Download
Fact Sheet (Spanish) Preview | Download

Logos

1 Item
Stop Speeding Before It Stops You Preview | Download

Other

1 Item
Traffic Safety Fact Sheets Preview | Download

Posters

8 Items View All
Spanish Poster - Can you afford it? Preview | Download
Can You Afforcd It Preview | Download
Racecar Driver (Spanish) Preview | Download
Running Late (Spanish) Preview | Download
Hit or Miss (Spanish) Preview | Download

Radio

1 Item
Near Miss Preview | Download

TV Ads

3 Items For Reference Only. Files are not downloadable. Click on PREVIEW for ordering information.
Demonstration Gone Wrong - Neighborhood
SD 4x3 [:30]
Preview | Download
Demonstration Gone Wrong - School Zone
SD 4x3 [:30]
Preview | Download
'Demonstration Gone Wrong' [Spanish]
SD 4x3 [:30]
Preview | Download