Toolkit for Dealers and Manufacturers

Illustration showing a display of 5-star literature

Car buyers rely on dealers and manufactures to provide accurate and comprehensive vehicle data to make informed purchases. NHTSA has made it easy for you to educate consumers about the new 5-Star Safety Ratings,and how to use them to compare vehicle safety features, by providing an online toolkit that features a variety of marketing resources that can be customized and printed on-demand. Please select, tailor, and distribute the materials in a way that best fits your needs.



Use these drop-in articles in consumer- or dealer-oriented magazines, email blasts, or newsletters to remind people about safe driving resources available at SaferCar.gov. Customize articles with information about 5-Star Safety Ratings that apply to your models.

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