blog.aids.gov — HIV Policy & Programs. Research. New Media.
HIV Policy & Programs. Research. New Media.
We here at AIDS.gov are proud to formally announce that our site has been relaunched and redesigned using responsive design. Responsive web design is a next-generation web development method of designing content so that it works well on both a laptop screen and a smartphone, automatically adjusting its size to fit the screen. Since smartphones,…
The internet has changed and continues to change how the American public receives information and interacts with the government. At AIDS.gov we are constantly adapting to the changing environment so we can use the most appropriate technology available to reach our diverse audiences. Recently, the federal government ushered us into this new era with the…
What do new media institutes, usability, and a BIG RED photo booth have in common? They are some of activities we’re planning for later this month at the U.S. Conference on AIDS (USCA) . This annual conference, hosted by the National Minority AIDS Council (NMAC) , will take place October 29-31st in San Francisco and…
We have completed a number of usability assessments for the AIDS.gov website. However, when we were writing our latest blog post about usability, we realized we neglected to check in with our readers on the blog site. We had not assessed the usability of our own blog. Yikes! But the great thing about a blog…
We designed AIDS.gov knowing that visitors only spend up to 30 seconds scanning a webpage. People look for trustworthy, updated, and easy-to-read information. If they can’t find it, they leave the page quickly. Question: So how do we provide our users with what they want and in the way they want it? Answer: Ask them!
