Food and Nutrition Service
HomeAbout FNSNewsroomHelpContact USEn Espanol




Search all USDA
Search Tips
Search Tips
Email Updates

Sign-up to receive free email updates

Community Outreach
Data and Statistics
Disaster Assistance
Food Safety
Nutrition Education
Regulations & Policy
Services & Programs

Summer Food Service Program

How to Do Outreach

Outreach is important to make your feeding site successful. The more people who know about the program, the more children will come to eat. Outreach may also help your site get food and money donations and volunteers to help supervise any activities for the children who come to eat. 

Outreach includes many different activities. It can be sending letters home with children for their parents to learn about the program. Or it can be hosting a kick-off event to celebrate the start of summer and inviting your local newspaper, radio station, or TV station. It can also be creating a partnership with a local company that will provide activities or programs for the children at the feeding site.

Sometimes outreach is talking to everyone you know about the program. Basically, outreach is spreading the word in any and every way you can. Here are resources to make outreach easier.


Square bullet

National Hunger Hotline


Registering your SFSP sites with the National Hunger Hotline, 1-866-3-Hungry and 1-877-8-Hambre, ensures that families who call the Hotline find your site. 

If you sponsor multiple feeding sites, please download and fill out the template. List all of your feeding sites and e-mail it to

  -- Register your site
-- Download the template

Square bullet

Presentations and Webcasts

Square bullet

Public Service Announcements


Download any one of the Summer Food PSAs and send them to your favorite local radio station to play for free. 
-- How to Play Summer Food PSAs on Your Local Radio Station
-- Transcripts

  Recruiting sponsors and volunteers:
  Learning and good nutrition!
-- English
-- Spanish
  Summertime shouldn't be hungry time!
-- English
-- Spanish
  Outreach to families:
  Do your children receive meals at school?
-- English
-- Spanish
  Feeding your kids when school is out....
-- English
-- Spanish
Square bullet

Toolkit for Sponsors and Feeding Sites

  Plan outreach activities and create fliers, letters to parents, and press releases that will help the community learn about your program.

Many of the materials are designed to be customized. You can download PowerPoint files, information sheets, letters, and marketing materials and modify them to suit your specific needs.
  -- English
-- Spanish
Square bullet


  Post volunteer opportunities at
Visit the End Hunger Portal for more information.


Square bullet

A Guide to Starting SFSP

Square bullet


  Use these in your outreach and partnership activities.  Each one targets a specific audience and explains how that group can help support the Summer Food Service Program.
  -- Schools Can Help!
-- Local Governments Can Help!
-- Private Nonprofits Can Help!
-- Helping Migrant Families-English
-- Helping Migrant Families-Spanish

Square bullet

Door Hangers

  For States and sponsors with multiple feeding sites
-- English
-- Spanish


For families
-- English
-- Spanish
Square bullet



-- Hunger Hotline-English
-- Hunger Hotline-Spanish
-- Recruiting Sites

Last modified: 01/04/2013