The Citizenship Public Education and Awareness Initiative promotes awareness of the rights, responsibilities, and importance of United States citizenship, and the free naturalization preparation resources available to permanent residents and immigrant-serving organizations.

Through this effort, USCIS seeks to:

  • Increase awareness of the rights, responsibilities, and importance of U.S. citizenship.
  • Encourage eligible permanent residents to consider the benefits of U.S. citizenship for themselves and their communities.
  • Increase understanding of the naturalization process and requirements.
  • Increase awareness of available citizenship preparation resources.
  • Educate eligible permanent residents about the steps they can take to apply for citizenship and prepare for the naturalization process.

How Community Organizations can Support the Initiative

Community organizations can support the initiative in a number of ways. Several possibilities include:

  • Referring clients to the Citizenship Resource Center.
  • Linking to the Citizenship Resource Center on the organization’s website.
  • Placing a widget on your website.
  • Linking to the initiative’s print, radio, and video messages on the organization’s website.
  • Adding the organization’s English language and/or citizenship programs to America’s Literacy Directory
  • Placing initiative print ads (posters) in office waiting areas, classrooms, community centers, and other visible areas.
  • Registering for one free copy of the USCIS Civics and Citizenship Toolkit and utilizing its contents in citizenship or English language programs.

Print, radio, and video messages and materials are available for download and use below. You must receive approval from the USCIS Office of Citizenship before airing any of these messages on paid or donated media. Media organizations can contact to request the radio spots, print ads, or video public service announcement. Please indicate the format(s) you prefer, your name and contact information, and the name of the media organization you represent.

The initiative’s messages feature professional actors depicting immigrant stories. These individual stories represent the diverse backgrounds of immigrants both past and present. The stories reflect many of the motivating factors immigrants have often noted as common reasons for pursuing U.S. citizenship.

Under each section below, select See All for additional products.


Small online applications in English and Spanish that can be embedded on social media sites, blogs, or other web pages.

Sizes (240x400, 250x330, 300x250)

Sizes (240x400, 250x330, 300x250)

Sizes (240x400, 250x330, 300x250)

Radio Ads

30-second radio spots in English, Chinese, Spanish, and Vietnamese. Can air on donated or paid media until March 28, 2013.

Video PSAs

30-second video public service announcement in English. Can air only on donated media until March 23, 2013.

Outreach Materials

6" x 9" informational flyers in English, Chinese, Spanish, and Vietnamese. No restrictions on use.

Print Ads

11" x 17" poster-size versions of the print advertisements in English, Chinese, Spanish, and Vietnamese. No restrictions on use.

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