National Wear Red Day Toolkit
National Wear Red Day Toolkit

Brown haired woman with a short bob hair style wearing a red suit with white pearls with her hands crossed over her chest smiling.

The Heart Truth®—a national awareness campaign for women about heart disease—created and introduced the Red Dress as the national symbol for women and heart disease awareness in 2002 to deliver an urgent wakeup call to American women.

National Wear Red Day® promotes the Red Dress℠ symbol and provides an opportunity for everyone to unite in The Heart Truth's life-saving awareness-to-action movement by putting on a favorite red dress, red shirt, or red tie. Red Dress Pin is now available from WomenHeart: The National Coalition for Women with Heart Disease, a partner of The Heart Truth.

Start planning for National Wear Red Day 2013, which will take place on Friday, February 1! Join the National Heart, Lung, and Blood Institute (NHLBI), the Office on Women's Health (OWH), U.S. Department of Health and Human Services (HHS), and many other groups to promote National Wear Red Day in your local community.

Together, we will continue to urge women to protect their hearts, as heart disease is the #1 killer of women.

Use this toolkit for information and ideas to help celebrate National Wear Red Day 2013—around town, at work, in the media, and through social networks—and take advantage of our helpful resources like free promotional materials that you can use for your observance.

Important Notice: National Wear Red Day is a registered trademark of HHS and the American Heart Association (AHA). As such, when creating any materials or Web pages to promote National Wear Red Day, the registered trademark symbol must always be attached to "National Wear Red Day®" and the trademark legal line must appear once on every Web page or material you produce: "®National Wear Red Day is a registered trademark of HHS and AHA."

Last Updated: January 22, 2013

The Heart Truth, its logo, The Red Dress, and Heart Disease Doesn't Care What You Wear—It's the #1 Killer of Women are registered trademarks of HHS.
Red Dress and Red Dress Collection are service marks of HHS.
National Wear Red Day is a registered trademark of HHS and AHA.

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