Through all the muddled mass sharing in social media, you can actually decide what is most important and share the highlights with your audience.
Here’s how: Government organizations are using Storify to save the best of their social media content and to emphasize key content.
Storify’s curation tool enables you to pull tweets, video or other types of user-generated content into a social story stream.
Here are some great examples:
- 2012 World Economic Forum sponsors use tweets, pictures, videos and blog posts to tell the important stories from their annual conference.
- The White House gathered tweets and Facebook comments to tell what the $40.oo tax cut means to Americans and their families.
- Number 10 Downing Street is using twitter and Flickr to chronicle preparations for the 2012 Olympics
Do you have content that is waiting to be curated into a story? There’s a federal terms of service for that.
What opportunities and challenges do you see for this type of content curation and storytelling in your organization?
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