Plain Language: Writing for the Web Seminar

Description

Writing for the Web requires different approaches and skills than writing for print publications. People come to your website for quick bits of information—NOT to read War and Peace.

Luckily, many Web writing techniques, such as organizing for your reader, designing for scanning, cutting text, favoring active voice, and using ordinary words, are all central to plain language.

We'll discuss plain writing principles and how they apply to the Web, and update you on the Plain Writing Act of 2010.

Attend this seminar if you write for:

• The Web (Internet or intranet)
• Blogs
• Press releases
• Emails
• Newsletters

What You'll Learn

• How to apply plain writing principles to Web content
• How to comply with the Plain Writing Act of 2010
• Strategies and tactics for writing better content
• How to join the plain language community

About the Presenter

Katherine Spivey is the General Services Administration’s Plain Language Launcher, coordinating GSA’s plain language program. She is an active member of and trainer for the Plain Language Action and Information Network (PLAIN), teaches plain language courses, and hosts brownbag learning sessions.

Before working as a Plain Language Launcher, Katherine worked for GSA's Federal Acquisitions Service's Integrated Technology Services, where she managed Web content, coordinated social media, and edited Mary Davie's blog, Great Government through Technology.

Before joining GSA, Katherine was a Web content manager at the Department of Homeland Security, Web content editor at international law firm Steptoe & Johnson LLP, and website manager at the International Association of Chiefs of Police. She has taught at local community colleges and at the Amphibious Warfare School in Quantico, Virginia. She has an M.A. in English from the University of Virginia and a B.A. in English from the University of Mary Washington.

Content Lead: DigitalGov University Team
Page Reviewed/Updated: February 7, 2013