Facebook: Strategies and Stories from Successful Government Agencies
| Date: | Friday, March 12, 2010 |
| Presenter: | Adam Connor, Facebook |
On-Demand Webinar
NOTE: Large files will take more time to download
- Webinar recording: Facebook: Strategies and Stories from Successful Government Agencies (WMV, 60.8 MB, 1 hour, 12 minutes, March 2010)
- Presentation slides: Facebook: Strategies and Stories from Successful Government Agencies (PDF, 9.1 MB, 27 pages, March 2010)
- Transcript: Facebook: Strategies and Stories from Successful Government Agencies (PDF, 39 KB, 11 pages, March 2010)
Description
If you missed our first Facebook event last year, or if you've been contemplating creating a Facebook page – join us for our next New Media Talk sponsored by GSA's DigitalGov University. Adam Conner will discuss ways you can use Facebook, not just to reach more people, but to engage and have real interactions about the topics people care most about. You'll also hear from government representatives who've created some of the most successful Facebook pages and learn what's made their efforts successful. You'll hear answers to common questions, such as:
- Why they chose Facebook?
- What was their communications strategy?
- How did they decide on a Fan Page vs. Group Page?
- How did they get upper level buy–in to start the page?
- How do they measure success?
- How do they coordinate their Facebook outreach across their organization?
About the Presenter
Adam Conner is the Washington, DC Associate Manager for Privacy and Global Public Policy at Facebook, where he focuses on government and political outreach and directed the company's 2008 election efforts. In 2009 Politics Magazine named him one of their "Rising Stars," an award that goes to people 35 or under who have already made a significant mark in political consulting or advocacy. Prior to opening Facebook's Washington DC office, Adam was the Director of Online Communications for Congresswoman Louise Slaughter, Chairwoman of the Rules Committee in the U.S. House of Representatives. He previously served as the Deputy Director of Online Communications for Forward Together, the presidential exploratory committee for former Virginia Governor Mark Warner. Adam holds a bachelor's degree in political communication from the George Washington University.
Content Lead:
DigitalGov University Team
Page Reviewed/Updated: June 22, 2012
